The Donald W. Reynolds National Center for Business Journalism will host 20 fellows for our “Covering the Green Economy” seminar June 28-30 in Phoenix.
This three-day specialized reporting institute, combined with two follow-up Webinars, will arm attendees with information to help them recognize “greenwashing,” track federal stimulus dollars designed to create green jobs and answer consumers’ most frequently asked questions about leading environmentally sustainable lives.
The seminar is possible through the generous support of the McCormick Foundation.
Top reporters and pioneering academics, including best-selling author Jeff Goodell, Russ Choma of the Investigative Reporting Workshop and 2009 Pulitzer finalist Susanne Rust, headline the schedule of speakers for the seminar. Check out the tentative agenda.
“The volume of press releases and other pitches that business journalists get from companies saying they are doing something to be green has exploded in recent years,” said Linda Austin, executive director of the Reynolds Center. “Those attending this seminar will be better prepared to question those claims and assess the responses.”
The seminar will be held at Arizona State University’s Walter Cronkite School of Journalism and Mass Communication in downtown Phoenix. ASU is also home to the nation’s first School of Sustainability.
The Reynolds Center will provide live coverage of the event, featuring recorded videos of each session along with presenters’ top tips and materials. A website with additional green economy training resources will also be available to allow journalists to get savvy on sustainability without leaving their desks.
“Phoenix and Arizona State University are recognized leaders in research and development of the emerging green economy,” said Clark Bell, the McCormick Foundation’s journalism program director. “The Cronkite School is an ideal venue for a comprehensive reporting workshop on vital sustainability issues.”
Questions? E-mail Kelly Carr, senior online producer at the Reynolds Center, or call 602-496-5439.
About the Reynolds Center
The Reynolds Center, created through generous grants from the Donald W. Reynolds Foundation of Las Vegas and operated by ASU’s Walter Cronkite School of Journalism and Mass Communication, is dedicated to improving the quality of business journalism. It offers free professional training through Webinars and regional workshops, as well as undergraduate and graduate degrees with a business journalism specialization. It also offers daily tips on how to cover business better at BusinessJournalism.org and administers the Barlett & Steele Awards for Investigative Business Journalism.
About the McCormick Foundation
The McCormick Foundation is committed to strengthening our free, democratic society by investing in children, communities and country. Through its grant-making programs, Cantigny Park and Golf, museums, and civic outreach programs, the Foundation helps build a more active and engaged citizenry. It was established as a charitable trust in 1955, upon the death of Colonel Robert R. McCormick, the longtime editor and publisher of the Chicago Tribune. The McCormick Foundation is one of the nation’s largest charities, with more than $1 billion in assets.