msnbc.com uses slideshow to tell mysterious tale of missing heiress
Bill Dedman of msnbc.com tries a different storytelling approach to ask the question: “Why have the mansions of one of America’s richest women been vacant for decades?”
Bill Dedman of msnbc.com used a 47-photo slideshow with a narrative thread to tell the mysterious tale of the missing Huguette Clark.
Dedman tells the Investigative Reporters and Editors’ listserv: “We could have told this story in the traditional 2,500-word story form, but instead we put it into a slideshow. Still it’s 2,500 words, but the reader response has been very good: more than 34 million page views so far.”
He adds that msnbc.com also received e-mails from 400 readers, demonstrating that many of us are still touched by picture books.
Today’s Tip: When you have the photos to sustain it, try using a slideshow for in-depth stories.
“There’s a voracious audience demand for slideshows,” says John Leach, visiting professor of journalism at Cal Poly State University and managing partner at Digital Strategies LLC. “Too often people build slideshows with a photo and a caption. You have to look at it as an overall storytelling experience informed through the course of 10, 20 or 50 slides.”
While he was a managing editor at The Arizona Republic and azcentral.com, he says slideshows grew from 5 percent of Web traffic to 28 percent in five years.
my grandmother worked for ms. clarke for many years on fifth ave.
How can I get the 47 page slideshow of William A Clark?
Rita: Here’s a link to the original article:
A photo narrative of Sen. William Andrews Clark and his daughter, Huguette There is a link to the slideshow in the fourth paragraph.
All our Huguette Clark coverage is collected here: http://clark.msnbc.com/.
Msnbc uses slideshow to tell mysterious tale of missing heiress.. Keen :)