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	<title>Comments on: Prepping your plan for earnings season</title>
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	<description>Reynolds Center helps journalists Cover Business Better Free training, workshops, Webinars Donald W. Reynolds National Center for Business Journalism</description>
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		<title>By: Plywood prices, false eyelashes and planning ahead : BusinessJournalism.org Reynolds Center for Business Journalism</title>
		<link>http://businessjournalism.org/2010/04/07/prepping-your-plan-for-earnings-season/comment-page-1/#comment-4968</link>
		<dc:creator>Plywood prices, false eyelashes and planning ahead : BusinessJournalism.org Reynolds Center for Business Journalism</dc:creator>
		<pubDate>Fri, 23 Apr 2010 14:30:21 +0000</pubDate>
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		<description>[...] Also on Monday, Masco Corp. &#8212; maker of Delta faucets, Behr paint, kitchen cabinets and other home products – is reporting, as is appliance-maker Whirlpool Corp.  Both of these companies’ trends and forecasts tend to reflect the housing market and are closely watched.  Keep an eye on earnings calendars such as this Yahoo! list for other earnings clusters that can add substance to your pending stories.  And here’s a previous blog post of mine with other tips for spinning stories forward from earnings reports. [...]</description>
		<content:encoded><![CDATA[<p>[...] Also on Monday, Masco Corp. &#8212; maker of Delta faucets, Behr paint, kitchen cabinets and other home products – is reporting, as is appliance-maker Whirlpool Corp.  Both of these companies’ trends and forecasts tend to reflect the housing market and are closely watched.  Keep an eye on earnings calendars such as this Yahoo! list for other earnings clusters that can add substance to your pending stories.  And here’s a previous blog post of mine with other tips for spinning stories forward from earnings reports. [...]</p>
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