During the first day of our “Covering the Green Economy” conference, Jim Motavalli led a session to help journalists identify green auto trends. But after he was finished, he jumped right back to work.
Motavalli, a green transportation writer for a variety of publications including The New York Times and Mother Nature Network, stayed for the reminder of the conference, sitting in on sessions to soak up as much as he could. Once he got back from Phoenix, he put those story ideas into action, blogging away on a variety of topics, including this piece on converting delivery trucks to battery power.
Just the other day, Mother Nature Network published Motavalli’s Q&A with the seminar’s featured speaker, Jeff Goodell. Goodell is a contributing editor for Rolling Stone and author of How to Cool the Planet,” which details the emerging science of geoengineering. In this piece, Motavalli asked the investigative journalist to dive deeper into the controversial subject and to give readers a glimpse of how it could someday impact global warming. It’s definitely worth a read.
Also, don’t forget to check out the archive of conference materials, which include Motavalli’s session, “Greening the auto industry: Hype or reality?” He shares lots of great tips for localizing green auto trends on the biz beat.