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Reynolds Week 2012: Agenda, Professors

REYNOLDS BUSINESS JOURNALISM WEEK AGENDA “Business Journalism Professors Seminar”

Jan. 2-5, 2012, Phoenix, Ariz.

MONDAY — Jan. 2

8 a.m. Continental Breakfast (Combined groups) - First Amendment Forum

8:30 a.m. Welcome and Introductions (Combined groups) - Forum, Andrew Leckey

9 a.m. “Today’s Business Journalists as Investigators” (Combined groups) - Forum, Diana B. Henriques

10:15-10:30 a.m. Break – Computer Lab Open for all breaks during the week (RM 352)

10:30 a.m. “Deciding What to Teach” - RM 355, Chris Roush

NOON Lunch and book signing with Diana B. Henriques (Combined groups) - Forum

1:30 p.m. “Organizing Your Class” - RM 355, Roush

2:30 p.m. Case Study: “Syllabus Writing” - RM 355, Roush

3:15-3:30 p.m. Break

3:30 p.m. “Resources and Keeping Students Interested” - RM 355, Roush

5-5:20 p.m. Group photos (Combined groups) - Forum

5:20 p.m. Dinner – Southwestern buffet (Combined groups) - Forum

TUESDAY—Jan. 3

8 a.m. Continental breakfast (Combined groups) - Forum

8:30 a.m. “Mission Possible: Assignments that Build Skills” - RM 355, Pam Luecke

9:45 a.m. “Preparing Students for Business Journalism’s Future” - RM 355, Randy Smith

10:45-11:00 a.m. Break

11 a.m. “Reflections on a Rookie Year” - RM 355, Alan Deutschman

NOON Awards Luncheon with Jim Steele (Combined groups) - Forum, “Reynolds Center’s 2011 Barlett & Steele Awards for Investigative Business Journalism”
Panel Discussion and Presentation of Awards

(Reynolds Chairs will meet at 1:30 in the Reynolds Conference RM #306F.)

1:30 p.m. “Teaching the Effective Use of Data in Business Coverage” - RM 352, Steve Doig

3:00-3:15 p.m. Break

3:15 p.m. “Injecting Multimedia into Your Business Journalism Class” - RM 355, Mark Tatge

5 p.m. Adjourn

EVENING FREE

WEDNESDAY —Jan. 4

8 a.m. Continental breakfast (Combined groups) - Forum

8:30 a.m. “Financial Statements I” -RM 355, Jimmy Gentry

10:45-11:00 a.m. Break

11:00 a.m. “Financial Statements I” (continued) and “Securities and Exchange Commission Filings” - RM 355, Gentry

NOON Garden Lunch Buffet with Robin J. Phillips (Combined groups) - Forum, “Getting LinkedIn: Exploring LinkedIn, a social/career tool that is filled with
useful data for business journalists”

1:30 p.m. “Financial Statements II” – RM 355, Gentry

3-3:15 p.m. Break

3:15 p.m. “Financial Statements II” (continued) and “Tools for Analysis: Common Size” - RM 355, Gentry

5-5:30 p.m. Cronkite Building Tour (Combined groups) - Outside RM 302 (Leadership Suite) in front of elevators,  Associate Dean Kristin Gilger

5:30 p.m. Dinner conversation on marketing your business journalism program  - Forum, Leckey

THURSDAY—Jan. 5

8 a.m. Continental breakfast (Combined groups) - RM 444

8:30 a.m. “What Editors Expect”  - RM 444, Panel: Linda Austin, Ilana Lowery, Kathy Tulumello and Jodi Schneider

9:45-10 a.m. Break

10 a.m. “Preparing for the Job Market” - RM 444, Jodi Schneider

11:30 a.m. Certificate Presentation (Combined groups) - RM 444

NOON Box Lunch/Adjourn (Combined groups), RM 444

OPTIONAL: Cracking Private Companies Workshop

Where: Pulliam Room, 10th floor, Republic Media building, 200 E. Van Buren St., Phoenix (next to the Sheraton Phoenix Downtown Hotel)

Instructor: Jodi Schneider, team leader for Congress for Bloomberg News

AGENDA: Cracking Private Companies

12:45-1 p.m. Registration

1-1:10 p.m. Welcome and introductions

1:10-1:30 p.m. How are private companies structured and how they’re different from public companies

1:30-2:30 p.m. What’s public about private companies

2:30-3 p.m. Case study/small-group discussion: Where would you find the info?

3-3:15 p.m. Break

3:15-4:15 p.m. Re-imagining the private-company profile

4:15-4:45 p.m. Case study/small-group discussion: Some examples (multimedia) of good biz profiles – pick out what makes them good and present to the group

4:45-5 p.m. Class discussion: Five takeaways you can use starting tomorrow to cover private companies better

About the Author

Kelly is the Reynolds Center's Senior Online Producer. She has worked as a reporter for several newspapers, most recently The Arizona Republic, and has been an adjunct professor at Arizona State University’s Cronkite School. She has a Master of Fine Arts in Creative Nonfiction from Goucher College and holds a degree in Journalism and Mass Communication from West Virginia University. Kelly also was a fellow at The Poynter Institute and a contributing writer for "Cancer Stories: Lessons in Love, Loss & Hope."

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