Reynolds Week 2012: Agenda, Strictly Financials
REYNOLDS BUSINESS JOURNALISM WEEK AGENDA “Business Journalism Professors Seminar”
Jan. 2-5, 2012, Phoenix, Ariz.
MONDAY — Jan. 2
8 a.m. Continental Breakfast (Combined groups) - First Amendment Forum
8:30 a.m. Welcome and Introductions (Combined groups) - Forum, Andrew Leckey
9 a.m. “Today’s Business Journalists as Investigators” (Combined groups) - Forum, Diana B. Henriques
10:15-10:30 a.m. Break – Computer Lab Open for all breaks during the week (RM 352)
10:30 a.m. “Understanding Markets” - RM 314, Jimmy Gentry
NOON Lunch and book signing with Diana B. Henriques (Combined groups) - Forum
1:30 p.m. “Understanding Markets” (continued) - RM 314, Gentry
3:15-3:30 p.m. Break
3:30 p.m. “Understanding Markets” (conclusion) and “Sources” - RM 314, Gentry
5-5:20 p.m. Group photos (Combined groups) - Forum
5:20 p.m. Dinner – Southwestern buffet (Combined groups) - Forum
TUESDAY—Jan. 3
8 a.m. Continental breakfast (Combined groups)- Forum
8:30 a.m. “Financial Statements I” - RM 314, Gentry
10:15-10:30 a.m. Break
10:30 a.m. “Financial Statements I” (continued) and “Securities and Exchange Commission Filings” - RM 314, Gentry
NOON Awards Luncheon with Jim Steele (Combined groups) - Forum, “Reynolds Center’s 2011 Barlett & Steele Awards for Investigative Business Journalism” Panel Discussion and Presentation of Awards
1:30 p.m. “Financial Statements II: Tools for Analysis” - RM 314, Gentry
3:00-3:15 p.m. Break
3:15 p.m. “Financial Statements II: Tools for Analysis” (continued) - RM 314, Gentry
5 p.m. Adjourn
EVENING FREE
WEDNESDAY —Jan. 4
8 a.m. Continental breakfast (Combined groups) - Forum
8:30 a.m. “Decoding Financial Statements” - RM 314, Gary Trennepohl
10:15-10:30 a.m. Break
10:30 a.m. “Decoding Financial Statements” (continued) - RM 314, Trennepohl
NOON Garden Lunch Buffet with Robin J. Phillips (Combined groups) - Forum “Getting LinkedIn: Exploring LinkedIn, a social/career tool that is filled with useful data for business journalists”
1:30 p.m. “Decoding Financial Statements” (continued) - RM 314, Trennepohl
3-3:15 p.m. Break
3:15 p.m. “Investing in a Time of Uncertainty” - RM 314, Trennepohl
5-5:30 p.m. Cronkite Building Tour (Combined groups) - Outside RM 302 (Leadership Suite) in front of elevators, Associate Dean Kristin Gilger
5:30 p.m. Dinner – BBQ picnic buffet - Forum
THURSDAY —Jan. 5
8 a.m. Continental breakfast (Combined groups) - RM 444
8:30 a.m. “Financial Markets in 2012: Where are the Stories?” - RM 314, Trennepohl
9:45-10 a.m. Break
10 a.m. “Financial Markets in 2012: Where are the Stories?” (continued) - RM 314, Trennepohl
11:30 a.m. Certificate Presentation (Combined groups) - RM 444
NOON Box Lunch/Adjourn (Combined groups) - RM 444
OPTIONAL: Cracking Private Companies Workshop
Where: Pulliam Room, 10th floor, Republic Media building, 200 E. Van Buren St., Phoenix (next to the Sheraton Phoenix Downtown Hotel)
Instructor: Jodi Schneider, team leader for Congress for Bloomberg News
AGENDA: Cracking Private Companies
12:45-1 p.m. Registration
1-1:10 p.m. Welcome and introductions
1:10-1:30 p.m. How are private companies structured and how they’re different from public companies
1:30-2:30 p.m. What’s public about private companies
2:30-3 p.m. Case study/small-group discussion: Where would you find the info?
3-3:15 p.m. Break
3:15-4:15 p.m. Re-imagining the private-company profile
4:15-4:45 p.m. Case study/small-group discussion: Some examples (multimedia) of good biz profiles – pick out what makes them good and present to the group
4:45-5 p.m. Class discussion: Five takeaways you can use starting tomorrow to cover private companies better




