Unlocking Financial Statements: Self-guided training (2012)

By Reynolds Staff on May 11, 2012 in Business Beats, Financial/economy, Investigative, Self-guided training, Training Archives

Numbers by Flickr user Jorge Franganillo

The free webinar, “Unlocking Financial Statements,” was originally held May 14-18, 2012.

Jimmy Gentry, award-winning professor at the University of Kansas, continues the popular, weeklong training with tips for analyzing corporate financial statements.

This free webinar was also offered in 2011 and 2010.

AGENDA

Day One: Introduction to financial statements
Day Two: The income statement
Day Three: Balance sheets
Day Four: Cash flows
Day Five: Writing stories based on what you’ve learned

What You Will Learn:

How to read and interpret income statements
How to read and interpret balance sheets
How to read and interpret cash-flow statements
How to find stories in financial statements

Your Instructor

This seminar will be led by James Gentry, a professor and former dean at the School of Journalism and Mass Communications at the University of Kansas. He has presented workshops on understanding the numbers of business to thousands of journalists and corporate communicators.

Prior to joining KU, he was journalism dean at University of Nevada, Reno, and associate professor at the Missouri School of Journalism.

SELF-GUIDED LESSON

Take a look through the resources below. At your own pace, you can walk through the self-guided lesson on finding stories in financial statements.

Session recordings
- Day One
- Day Two
- Day Three
- Day Four
- Day Five
Additional resources (PDF)
PowerPoint presentations
Instructor
Jimmy Gentry received the Barry Sherman Teaching Award from the Association for Education in Journalism and Mass Communication in 2008. The award recognizes excellence and innovation in the teaching of media management and economics.

About the Author

The Reynolds Center, created through generous grants from the Donald W. Reynolds Foundation of Las Vegas and operated by ASU’s Walter Cronkite School of Journalism and Mass Communication, is dedicated to improving the quality of business and economics coverage through training programs for business reporters and editors.

Comments (2)

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erinflack says:

May 16, 2012 at 2:48 am

I would like to register for the webinar. Thank you. =)
Cassandra Nicholson says:

May 16, 2012 at 3:57 pm

Hi, Erin! Please email me at Cassandra.Nicholson@businessjournalism.org for the registration link. Though we are halfway through the training this week, you’re certainly welcome to catch up at bit.ly/financials2012 and join us live.

Thanks for your interest!