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Two Minute Tips

March 2014

The importance of a good lede

Before I pick at the splinters in your writing, let me roll out a few of my logs. Here are a week’s worth of ledes

Story ideas to reach parents, kids and teens

Welcome to Money Mondays! April is widely recognized by the financial industry and various consumer protection groups as National Financial Literacy Month, and in honor

Beware superlatives and hype

One of the chief missions of this blog is to give “a kick in the butt” to business journalism. But it’s a tough balance. I

The basics to finding scoops

In a previous post, I discussed how to respond to the scalding of being scooped. Let’s turn it around. Where do you find your own

Intern wins Polk Award – what next?

At only 22-years-old, one recent Arizona State University graduate has already accomplished what most professionals take years to achieve. Lauren Kyger has won the 2013

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