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The Reynolds Center, created through generous grants from the Donald W. Reynolds Foundation of Las Vegas and operated by ASU’s Walter Cronkite School of Journalism and Mass Communication, is dedicated to improving the quality of business and economics coverage through training programs for business reporters and editors.

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SABEW names interim executive director

Renee McGivern, a consultant with extensive experience leading news associations, has been appointed interim executive director of the Society of American Business Editors and Writers, effective July 1.

Renee McGivern, SABEW interim executive director

Renee McGivern, SABEW interim executive director

McGivern spent nearly two decades as head of the Minnesota Newspaper Foundation and served as interim executive director at the National Scholastic Press Association.

She currently is president of Spark Plug Consulting in Woodbury, Minn., which specializes in communication strategy and website project management for trade associations and other clients.

McGivern will serve as interim director while SABEW conducts a national search for a permanent executive director.

“I’m delighted to bring Renee on board to help run SABEW during this period of transition,” said Marty Wolk, SABEW president and managing editor of MSN Money. “With her deep background in association management, communications, training and conference planning, I’m confident she will be an excellent steward of the organization.”

“SABEW members are exceptional professionals,” said McGivern. “I’m honored by this opportunity to be of service to and reconnect with passionate journalists.”

McGivern will hit the ground running as she attacks a full slate of coming SABEW programs, including the 2014 fall conference in New York, Oct. 9-10, and the 2015 annual conference and Best in Business banquet in Chicago, April 23-25, 2015.

Warren Watson, who was executive director for nearly five years, resigned effective June 30.

SABEW, which has been promoting excellence and ethics in journalism for more than 50 years, is the world’s largest organization dedicated to business and financial journalism. More information on SABEW is available at www.sabew.org.


Warren Watson resigning as SABEW executive director

Warren Watson Rob Reutman Kevin Noblet

Warren Watson, left, with two SABEW past presidents, Rob Reuteman and Kevin Noblet, during the organization's annual convention.

Warren Watson, executive director of the Society of American Business Editors and Writers since 2009, announced Monday that he is resigning effective June 30.

He plans to move back to his native New England to complete a book on the state of journalism, “Surviving Journalism,” (Marion Street Press) and pursue other journalism endeavors.

“It’s been a gratifying five years,” said Watson, a reporter, editor, executive and teacher at newspaper-media companies and universities since 1973.   “I am honored to have been able to work with so many fine business journalists.  I’m appreciative and wish SABEW the very best.”

“On behalf of the board of governors, I want to thank Warren for his dedicated service,” said Marty Wolk, SABEW president and managing editor of MSN Money. “He has been instrumental in everything we have done for the past five years, and he will be missed.”

SABEW is launching a search for a new executive director and will be posting a detailed job description soon.

Watson was hired to relocate the SABEW headquarters office from the University of Missouri to Arizona State University’s Cronkite School during the height of the recession in September 2009.  He helped solidify SABEW’s finances during times that were tough for many journalism membership organizations, which were hit hard by cutbacks in the industry.   SABEW’s membership has risen from 3,200 to more than 4,000 during Watson’s tenure.

SAEW team 2011

The SABEW office has been based in the Cronkite School of Journalism since 2009. This is the team in 2011.

In all, Watson helped organize and coordinate nine national SABEW conferences and expanded the group’s education offerings through grants from the Ethics and Excellence in Journalism Foundation, National Endowment for Financial Education, the McCormick Foundation and The Commonwealth Fund.  He also expanded SABEW’s donor database and attracted a record number of sponsors for the most recent spring conference in Phoenix in March.

In its golden anniversary year in 2013, SABEW held 10 live training events with Watson on site as organizer and program moderator for most.

Watson also developed SABEW’s inaugural Larry Birger Young Business Journalist Award in 2013.  Mina Kimes of Bloomberg News was winner, beating out 40 other candidates in a juried competition, named in memory of a  SABEW past president.  Watson recruited RBB Public Relations of Miami as the award sponsor.

Watson’s book “Surviving Journalism” will be published by Marion Street Press in 2015.  Aimed at professionals and students, the book examines how changes in the journalism business have affected career journalists.

In his 40-year career, Watson has managed daily newspaper newsrooms in Portland, Augusta, and Waterville, Maine, as well as Peabody, Mass.  In addition, he has been president of the 2,600-member Society for News Design (2003) and acting president of the American Press Institute (2003-04).    At API, Watson was active in business journalism, developing education programs and serving as co-founder of the Reynolds National Center for Business Journalism at API.

SABEW is the world’s largest organization dedicated to business and financial journalism.


Data Journalism 101: NABJ, Boston, July 30

The Particulars

1 to 4 p.m.
July 30, 2014

Ron Nixon,
domestic correspondent
in the Washington Bureau
of The New York Times.

Sheraton Boston Hotel &
John B. Hynes Veterans
Memorial Convention Center
39 Dalton Street
Boston, MA 02199

This training is hosted by the
National Association
of Black Journalists’
annual conference

NABJ Convention registration
is required to attend this
three-hour workshop.

NABJ Boston 2014Poke behind the winners of most major investigative awards including the Pulitzer Prizes, and you’ll usually find a database. Yet number phobia has kept many of us from fully exploiting databases as a tool in our reporting skill set.

Fear no more. In this session for those with no previous database experience, New York Times Washington correspondent Ron Nixon demystifies data and shows you how to find and mine databases for unique enterprise stories.

A former training director for Investigative Reporters and Editors, Nixon has taught thousands of journalists in the United States and abroad how to master data as an everyday reporting tool.

With your new database skills, you’ll be able to break stories that other media outlets don’t have, as well as make yourself more competitive in the job market. Bring your laptop for this hands-on session.

This three-hour session will be part of the half-day Deep Dive Learning Labs at NABJ’s 2014 Convention in Boston. Journalists must register for the NABJ Convention to attend.


  • How to obtain public databases.
  • Ways to import data from the Web.
  • How to create your own databases and analyze data using basic spreadsheet commands.
  • And how to find the names behind the numbers that will bring your story to life.

Ron Nixon, New York Times


  • 1 p.m.: Introduction to seminar and overview of data journalism
  • 1:30 p.m.:  Introduction to spreadsheets (formulas, sorting, importing)
  • 2:00 – 2:45 p.m.: Hands-on using spreadsheets for stories
  • 2:45-3 p.m.:  Break
  • 3:00 – 3:45 p.m.: Hands on using spreadsheets for stories
  • 3:45 – 4:00 p.m.: Questions and follow up


Ron Nixon is a domestic correspondent in the Washington Bureau of The New York Times. He began at the Times in 2005 as projects reporter. Nixon previously was computer-assisted reporting editor at the Minneapolis Star Tribune and the training director for Investigative Reporters and Editors.

Nixon has reported from Rwanda, Uganda and Nigeria and  trained journalists in Rwanda, Kenya and Nigeria in investigative and other reporting techniques. His work also appears in the International Herald Tribune, which is owned by the New York Times.


This training session is sponsored by the Donald W. Reynolds National Center for Business Journalism.

For more information about the Reynolds Center, please call 602-496-9189.



Finding a Niche in Business Reporting: NAHJ, San Antonio, Aug. 9

The Particulars

10:45 to noon
Aug. 9, 2014

Angel Gonzalez,
business writer for
The Seattle Times

San Antonio Marriott

101 Bowie Street
San Antonio, TX 78205

This session is part of the
National Association of
Hispanic Journalists’

annual convention.

Discounted rates are
for NAHJ
Convention attendees.

Paid NAHJ Convention
registration is required
to attend this session.

NAHJ2014 San AntonioWe’ve all become business reporters as the economy affects every beat from the arts to City Hall to sports.

With consumers’ increased interest in where money comes from, where it goes, and how it’s spent, there’s a business angle to be found in every industry.

No matter what you cover, a grounding in the basics of business will help you break stories, clarify complex details for your audience and hold corporate officials accountable.

During this conference session, you’ll learn about business trends that are impacting your community and leave with local story ideas with a business angle. And you’ll get the tools to produce those stories, including where to find key information for public companies and how to dissect their financial statements and Securities and Exchange Commission documents.

Gain the skills that will enable you to follow the money and stay on top of the biggest story around the economy.

NAHJ Conference registration is required to attend this one-hour session.


Angel Gonzalez, The Seattle Times

Angel Gonzalez, business writer for The Seattle Times, previously served as the Houston bureau chief for Dow Jones, where he led coverage of the global energy industry. A native of Caracas, Venezuela, he also worked at the Dallas Morning News’ Spanish-language publication, Al Dia.

Gonzalez has presented various sessions for the Reynolds Center with a focus on the energy industry’s local and national economic impact.

He is a graduate of the University of Paris and obtained a master’s in journalism from the University of California, Berkeley.


This training session is sponsored by the Donald W. Reynolds National Center for Business Journalism.

For more information about the Reynolds Center, please call 602-496-9189.


85 journalism students begin Dow Jones News Fund program this week

Dow Jones News Fund journalism training 2013

Dow Jones News Fund students at the Cronkite School of Journalism in 2013 work on their multi-media skills.

The Dow Jones News Fund will train and send 85 undergraduate and graduate students to work this summer as business reporters, digital journalists, news and sports copy editors in paid internships at 54 of the nation’s leading news organizations.

A FULL LIST of the interns, their universities and news organizations with their training programs and Twitter hashtags for their programs.

Among the national and regional news media participating in the internship program again this summer are The Wall Street Journal, The New York Times, The Washington Post, The Detroit News, Advertising Specialty Institute, Thomson Reuters, the Denver Post, Pittsburgh Post-Gazette and AccuWeather. Patch.com, the network of hyperlocal news websites, will employ six reporting interns in New York City.

Organizations participating for the first time or returning after an absence include the Philadelphia Inquirer, Chicago Tribune, New Haven Register, Central Connecticut Communications, National Endowment for Financial Education, Pacific Coast Business Times, E.W. Scripps Co., Worcester Telegram & Gazette and Orange County Register.

The number of organizations hiring DJNF interns in summer 2014 is up nine positions, or 20%, from 2013 as a result of recruiting by program directors and Fund staff. Reflecting on the expansion, Richard J. Levine, president of the Fund’s board of directors, said, ”The growth testifies to the media’s recognition of the need to recruit and train talented journalists amid the digital changes sweeping the news business and the continued effectiveness of the Dow Jones News Fund in that process.”

Launched in 1960, the DJNF summer internship program will support seven training sites at leading journalism schools this month and next. The interns will work a minimum of 10 weeks for salaries starting at $350 per week. Those returning to college receive $1,000 scholarships. More than 600 applications were reviewed for this summer’s internships.

In this video, Michael Wong, director of the office of career services at the Cronkite School of Journalism at Arizona State University, talks about the competitive nature of the Dow Jones News Fund program.


Veteran business journalist named new director of Reynolds Center

Micheline Maynard  Reynolds Center Director

Micheline Maynard, Reynolds Center Director

Micheline Maynard, a former New York Times senior business correspondent, will be the new director of the Donald W. Reynolds National Center for Business Journalism at Arizona State University’s Walter Cronkite School of Journalism and Mass Communication.

Maynard will lead business journalism training efforts for the Reynolds Center, the world’s premier provider of ongoing training for business reporters and editors. The center is supported through grants from the Donald W. Reynolds Foundation.

“The Trustees of the Donald W. Reynolds Foundation have invested nearly $20 million at ASU to help advance the field of business journalism nationally,” said Reynolds Foundation President Steven Anderson. “The appointment of a professional with the national stature of Micheline Maynard to direct the Reynolds National Center for Business Journalism builds upon a tradition of leaders who preceded her. Like them, she is an award-winning journalist, author and educator. We look forward to the advancements the Center will experience under her entrepreneurial leadership.”

Maynard, who will take over her new role this summer, taught at the Cronkite School as a Reynolds Visiting Professor in Business Journalism during the spring 2014 semester. She replaces Linda Austin, an experienced newsroom leader who led the center for five years.

As the new director, Maynard will set the direction for the center and develop and deliver a variety of business journalism training programs for professional journalists, including webinars, workshops and conferences. She also will oversee the Reynolds Center’s new online graduate certificate in business journalism and work to extend the Reynolds brand globally.

“When I started out
in journalism, my ambition
was to become a good writer.
That’s still the basis
for everything I do. But
every journalist today needs
to have a variety of skills ”

“I’m excited to be joining the Reynolds Center team, which is already a legend for business journalism education,” Maynard said. “My goal is to help journalists everywhere understand the role money plays in every kind of story, from traditional business coverage to education, sports and politics, just to name a few areas.”

As a senior business correspondent for The New York Times, Maynard directed multimedia coverage of the automotive and airline industries. Prior to that, she ran the newspaper’s Detroit bureau, directing coverage of the auto industry and other national news stories. She was the 2009 recipient of the Nathaniel Nash Award, which recognizes outstanding business and economics coverage and collegiality by a Times staffer.

Before joining The New York Times, Maynard was Detroit bureau chief for both USA Today and Reuters News Service. She also worked as a business reporter for New York Newsday, automotive editor for United Press International, and associate editor for U.S. News & World Report, covering personal finance and serving as Midwest correspondent.

In 2010, Maynard became senior editor of a two-year Corporation for Public Broadcasting project called “Changing Gears,” directing a staff that produced multimedia coverage on the reinvention of the industrial Midwest. Last year, she launched a new crowd-funded journalism venture, “Curbing Cars: Rethinking How We Get Around,” examining why people are driving less and turning to alternative types of transportation. Her e-book, “Curbing Cars: America’s Independence from the Auto Industry,” was published in April as part of Forbes Magazine’s new e-book series. She also writes the “Voyages” blog on transportation and reinvention topics for Forbes.com.

Maynard is the author of four other books and is the recipient of a Regional Edward R. Murrow Award, a National Headliner Award, and a Society of American Business Editors and Writers honor for print and online coverage of the 2010 General Motors bankruptcy.

“Micki Maynard has been a leader in business journalism for some of our country’s most-respected news organizations, and she has the kind of entrepreneurial spirit that will serve the Reynolds Center well as we move forward,” said Cronkite School Dean Christopher Callahan. “I can’t think of a better person to lead the Reynolds Center in offering world-class professional training and development for journalists.”

Maynard also brings to her new role extensive experience as a teacher of business topics. She has taught at the University of Michigan’s Ross School of Business and served as a Donald W. Reynolds Visiting Professor of Business Journalism at Central Michigan University, where she taught media entrepreneurship and business journalism. She has lectured at the Wharton School, Columbia University, Dartmouth College, Indiana State University, the University of Missouri and other institutions.

Maynard earned her bachelor’s degree from Michigan State University and is pursuing a master’s degree at ASU. She was a Hoover Fellow at Stanford University, a media fellow of the Japan Society, a Knight-Wallace Fellow at the University of Michigan, a Knight-Bagehot Fellow at Columbia University, and a Reynolds Distinguished Visiting Fellow at the University of Nevada-Reno.

The Donald W. Reynolds Foundation is a national philanthropic organization founded in 1954 by the late media entrepreneur for whom it is named. Headquartered in Las Vegas, it has committed more than $115 million nationwide through its Journalism Program.


Detecting Corporate Fraud: Tips from a Crook and a Sleuth: S.F., June 25

The Particulars

2 to 5 p.m.
June 25, 2014
(Registration begins
at 1:30 p.m.)

Roddy Boyd, investigative
reporter and founder of the
Southern Investigative
Reporting Foundation
and Sam E. Antar, former CFO
of Crazy Eddie, Inc. and convicted felon

Salon 14-15
San Francisco Marriott Marquis
780 Mission Street
San Francisco, CA 94103

Investigative Reporters and Editors

This workshop precedes IRE’s
annual conference
at the
San Francisco Marriott Marquis.

San Francisco Marriott Marquis
Review IRE’s conference lodging page
for conference registration updates.

Free. Paid conference registration
is not required.

Registration is closed.

Journalists are misled and deceived in a host of ways: outright lying, incomplete or misleading statements and plain old-fashioned spin. But nothing out there compares to the efforts of capital markets issuers – the companies that issue shares and debt on public exchanges – to portray their operations as profitable, robust and growing when they are often anything but.

The financial statements and footnotes of capital markets issuers contain massive amounts of information and misinformation that executives (to say nothing of the legions of flaks and lawyers that prepare them) pray reporters never look at or question them on.

Roddy Boyd (“The Sleuth”) and Sam Antar (“The Crook”) are going to take an afternoon to show you how securities fraud is done and how to unearth reams of libel-proof data and facts from corporate financial filings. Our goal is to pierce the very expensive veil companies erect so that your reporting is never again dependent upon Wall Street hacks and corporate hacks.


Attendees will leave with fundamental methods for inspecting public filings for corporate fraud. The information gained in this session will allow reporters to spot red flags in corporate disclosures and understand when to pursue a potential fraud investigation.


Business, finance, investigative and general assignment reporters will benefit from this training.


Roddy Boyd

Roddy Boyd is an investigative reporter and founder of the Southern Investigative Reporting Foundation, a non-profit organization dedicated to providing document-driven investigative reporting on publicly traded companies.

In 2012, The Huffington Post named one of the 25 most feared financial reporters in America. His book about the near collapse of AIG, “Fatal Risk: A Cautionary Tale of AIG’s Corporate Suicide,” was long listed for 2011’s Financial Times and Goldman Sachs Business Book of the Year. A former staffer at Fortune, the New York Post, The New York Sun and Institutional Investor News, Boyd also edited The Financial Investigator blog.

Sam E. Antar

Convicted felon Sam E. Antar is a former CPA and CFO of Crazy Eddie, Inc. During the 1980s, according to his website WhiteCollarFraud.com, he helped execute with the co-founders of Crazy Eddie, Inc., his cousin Eddie Antar and uncle Sam M. Antar, “one of the largest securities frauds of its time.” Their actions cost investors hundreds of millions of dollars, and many people their life savings and jobs. Sam E. Antar served as the government’s key witness in both criminal and civil prosecutions.

Though he has since apologized to fraud victims, investigators and the general public, Antar has taken corrective action by advising and training law enforcement agencies about white-collar crime and how to identify those criminals. He performs forensic accounting and litigation support services for law firms and other clients. Antar, who has also acted as an independent whistleblower, teaches for professional organizations, business and universities.


Please do not register unless you are sincere about participating. Signing up and not participating deprives someone else of the opportunity.

Those who successfully complete three regional workshops or online seminars presented by the Reynolds Center are eligible to receive a “Circle of Achievement” certificate.

This free workshop is sponsored by the Donald W. Reynolds National Center for Business Journalism.


Penn State to host Reynolds Visiting Business Journalism Professor in 2015

Reynolds Visiting Professor Program:

Learn how to become a Reynolds
visiting business journalism professor
or to bring a visiting professor
to your university.

The Pennsylvania State University will host a visiting business journalism professor in spring 2015 under an Arizona State University program funded by the Donald W. Reynolds Foundation.

This is the fourth year the foundation has funded business journalism professors at universities to encourage development of stronger business journalism education. The $1.67 million grant is administered through the Donald W. Reynolds National Center for Business Journalism at ASU’s Walter Cronkite School of Journalism and Mass Communication.

“One of our goals in funding this grant was to broaden the reach of the Donald W. Reynolds National Center for Business Journalism into other institutions across the country,” said Steve Anderson, president of the Donald W. Reynolds Foundation.

Micki Maynard Central Michigan visiting professor

Reynolds Visiting Business Journalism Professor Micki Maynard taught at Central Michigan University in spring semester 2013.

“This year, another grantee will join the existing cadre of institutions that will be able to enhance and expand their ability to teach the principles and skills necessary to train the next generation of business journalists.”

The five-year program will ultimately create 11 visiting professorships at 11 different schools.

Marie Hardin, associate dean in Penn State’s College of Communications, said, “This grant gives us the boost we need to develop a strong business reporting program, and having a Reynolds visiting professor here for a semester will help us develop a curriculum that will be forward-thinking, relevant and appealing to students.”

She said the school will soon begin identifying potential candidates for the position. | Prospective professors apply here.

In addition to teaching courses in business journalism in the spring 2015 semester, the visiting professor helps establish partnerships with local media and contributes to BusinessJournalism.org. The host schools, which also are eligible for funding for business journalism internships and visits by business journalists, provide space as well as technical and administrative support for the professors.

All schools in the program commit to continue teaching business journalism after the grants conclude.

The first business journalism visiting professors taught in spring 2012 at Colorado State University, Grambling State University, the University of South Carolina and Texas Christian University.

In 2013, visiting professors taught at Central Michigan, Elon and Louisiana State universities. In spring 2014, visiting professors are at California State University, Fullerton, and the University of Oklahoma.

A final visiting professorship will be awarded for spring 2016. | Schools apply here by Feb. 18, 2015.

Since 2003, more than 20,000 journalists have learned to cover business better through free training from the Donald W. Reynolds National Center for Business Journalism. It is part of the Walter Cronkite School of Journalism and Mass Communication at Arizona State University’s Phoenix campus. Cronkite offers the first online graduate certificate in business journalism through the center. The center also provides free regional workshops and webinars, as well as daily tips on how to cover business better on its website, BusinessJournalism.org. It is funded by the Donald W. Reynolds Foundation, a national philanthropic organization founded in 1954 by the late media entrepreneur for whom it is named. Headquartered in Las Vegas, it has committed more than $145 million nationwide through its Journalism Program.



Questions and answers about Cronkite’s online graduate certificate in business journalism

Business Journalism Certificate Program Q&A

Starting in August 2014, Arizona State University’s Walter Cronkite School of Journalism and Mass Communication will offer the first online graduate certificate in business journalism through its Donald W. Reynolds National Center for Business Journalism. Below are answers to frequently asked questions about the certificate.

To apply, visit bizjournalism.asu.edu.

  • What is the graduate certificate in business journalism? This 15 credit-hour program consists of five courses in business journalism and is taught fully online by the nationally recognized faculty and staff of the Walter Cronkite School of Journalism and Mass Communication at Arizona State University.  It is the only online graduate certificate program in business journalism in the United States. Information about the program is at bizjournalism.asu.edu.
  • Why the Cronkite School? The Cronkite School is among the top journalism schools in the country and has deep expertise in business journalism. It is home to the Donald W. Reynolds National Center for Business Journalism, which developed and administers the certificate program, as well as the home of the national Society of American Business Editors and Writers.
  • What is the Donald W. Reynolds National Center for Business Journalism? Since 2003, the Reynolds Centerhas offered training in business journalism to more than 20,000 professional journalists globally via workshops and webinars.


    Arizona State University
    Online Graduate Certificate:
    Business Journalism

    Questions and answers
    about the certificate
    Why you should consider
    the certificate program

    Email Cassandra Nicholson
    or call 602-496-9189.

    Apply here

    It also operates the world’s premier website for journalists seeking to cover business better: BusinessJournalism.org. The center has been based at the Cronkite School since 2006 and is funded by generous grants from the Donald W. Reynolds Foundation, a national philanthropic organization founded in 1954 by the late media entrepreneur for whom it is named. Headquartered in Las Vegas, it has committed more than $145 million nationwide through its Journalism Program.

  • What will I learn? You’ll learn best practices in covering companies, markets and the economy. And you’ll emerge better equipped to find compelling business stories, analyze financial and economic data, and investigate business leaders and operations. Even if your beat isn’t business, you’ll gain a thorough understanding of how money drives decisions in government, politics, the arts, sports and other areas.
  • Whom is the program for? The certificate program is designed for students and professional journalists who want to be better prepared to cover business and the economy.
  • Why business journalism? Demand for business journalists continues to be strong, and salary levels remain healthy. GorkanaJobs.com, a website that specializes in job postings for business journalists, regularly lists more than 100 openings each week in both the United States and in the United Kingdom. Demand for business journalists is expected to grow as the global middle class – the primary consumers of business news – almost triples to 5 billion consumers by 2030.
  •  Who will teach the classes? Classes will be taught by Cronkite’s award-winning faculty, including Andrew Leckey, former syndicated investment columnist and CNBC anchor, who holds the Reynolds Endowed Chair in Business Journalism at the Cronkite School; and Steve Doig, a Pulitzer Prize-winning reporter who is an internationally known data journalism expert. Other classes will be taught by the staff of the Donald W. Reynolds National Center for Business Journalism, which has extensive experience training business journalists around the world.
  •  What five courses are required for the certificate?
  1. Issues in Coverage of Business and the Economy. Understanding from a journalist’s perspective the financial markets, economics, company statements, banking, credit markets, real estate and global competition, emphasizing significant issues and differences in coverage.
  2. Special Topics: Critical Analysis of Business Journalism. Understanding the process of researching and reporting basic business news stories, including utilizing social media and social strategy. Identifying the key elements of stories on a public company, a small business, a consumer issue, an earnings report, court records, demographic information, a CEO interview, financial statements, a nonprofit, an IPO and a merger.
  3. Better Business Storytelling. Identifying ideas, cultivating sources, gathering scenes and sensory detail to construct narratives, finding real people, interviewing, reporting stories for multiple platforms, writing short and fast.
  4. Data in Business Journalism. Using Excel to analyze public databases; using ratios to understand financial statements and Form 990s; localizing economic indicators; researching stocks, bonds, derivatives, currencies and commodities; creating simple data visualizations.
  5. Investigative Business Journalism. Identifying and researching an investigative business story, using public records, including SEC documents, and databases. Cultivating sources and getting people to talk to you. Organizing and bulletproofing your story. Producing a detailed pitch memo for an investigative business story.
  •  When will courses be offered? Each course is offered twice during an academic year. Please see Arizona State University’s upcoming academic calendars for planned start dates for these terms. The first course – Issues in the Coverage of Business and the Economy — will be offered in Fall A 2014.
Number Title Instructor Title Terms offered
MCO 550 Issues in the Coverage of Business and the Economy Andrew Leckey Reynolds Endowed Chair in Business Journalism, president of the Reynolds Center and former Fulbright Scholar Fall A, Spring A
MCO 598 Special Topics: Critical Analysis of Business Journalism Robin J. Phillips Digital director of the Reynolds Center, nationally known social-media strategy trainer and a former editor at BusinessWeek Online Fall B, Spring B
MCO 551 Better Business Storytelling To be announced Spring A, Summer A
MCO 552 Data in Business Journalism Steve Doig Knight Chair in Journalism, internationally known expert in data journalism, winner of the Pulitzer Prize and the George Polk Award, and former Fulbright Scholar Spring B, Summer B
MCO 554 Investigative Business Journalism To be announced Summer A, Fall A
  •  How long will it take me to complete the certificate? Each course lasts 7.5 weeks during the school year and six weeks in the summer. The five-course certificate can be completed within six months. You may take the courses in any order, but we recommend beginning with Issues in the Coverage of Business and the Economy.
  •  Do I have to take all the courses in the certificate program? You do to earn the certificate, but you can choose to take individual courses outside the certificate program.
  •  Can credit hours earned in the certificate program count toward completion of an on-the-ground master’s degree at Cronkite? Students interested in pursuing a master’s degree through the Cronkite School should email Cronkiteinfo@asu.edu or call 602.496.5555 for more information.
  • What are the requirements for admission? Applicants must meet the admissions requirements for graduate education at Arizona State University. The GRE is not required, but the following are required:
  1.  A bachelor’s degree:  While the bachelor’s degree can be in any subject, courses in the certificate program presume an understanding of the basics of journalism obtained either through undergraduate study or professional experience.
  2. Grade point average (GPA): Minimum of a 3.0 cumulative grade point average (scale is 4.0=A) in the last 60 semester hours or 90 quarter hours of a student’s bachelor’s degree program. Applicants must submit official transcripts of all college-level work.
  3. English Proficiency Requirement for International Applicants: International students must take the Test of English as a Foreign Language (TOEFL) and have a score of at least 100 on the Internet-based test (iBT). Students can have their scores submitted to ASU and the Cronkite School by using institution code 4007.
  4. An application fee, which is currently $70 for U.S. applicants and $90 for international students.

For more information on how to apply for graduate admission, go to https://students.asu.edu/graduate/apply

  • What are the deadlines for applications to the certificate program? They are usually about three weeks before classes start.
For admission to: Classes start Submit application by:
Fall A 2014 Aug. 21, 2014 July 31, 2014
Fall B 2014 Oct. 15, 2014 Sept. 24, 2014
Spring A 2015 Jan. 12, 2015 Dec. 22, 2014
Spring B 2015 TBD, usually mid-March Feb. 23, 2015
Summer A 2015 TBD, usually mid-May April 27, 2015
Summer B 2015 TBD, usually early July June 11, 2015


  • Once I start the program, what do I have to do to remain in good academic standing? You must maintain a GPA of at least 3.0 while earning at least six credit hours per academic year.
  • Whom at the Cronkite School can I talk to for more information? Call Cassandra Nicholson at the Donald W. Reynolds National Center for Business Journalism at 602.496.9189 or email cassandra.nicholson@businessjournalism.org.

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