The free webinar, “Branding for Journalists: You Being You… Online,” will be held March 5, 2013. You’ve heard about journalists and personal branding for a few years now. The reality is that you are branding yourself, whether intentionally or not. You are creating your brand. So let’s talk about ways you can grab the wheel and take control of it.
The pre-UNITY Convention workshop, “The Business of Me,” was originally held Aug. 1, 2012.
Mark S. Luckie, Twitter’s creative content manager for journalism and the media, offers tips for professional branding and marketing, pitching ideas, as well as financial and time management. Learn five key action items to advance your career as an entrepreneur.
The rise of social media raises a host of questions for business journalists, both in our personal actions and how we do our jobs. Should you “like” the Facebook page of a company you cover so you’re alerted to announcements and can connect with customers as possible sources? Or is that somehow an endorsement that [...]
This free self-guided workshop, led by Jeremy Caplan, offers practical tips for showcasing your work, marketing yourself and promoting your brand.
Live chat with Yahoo’s Hilary Schneider We will hold a live chat with Hilary Schneider, executive vice president, Americas Region, Yahoo! On Tuesday, Nov. 23, from 9:15-10:15 a.m. MST (11:15 a.m.-12:15 p.m. EST), we’re talking with Schneider about job prospects for business journalists and the need for better business journalists. And whatever else you’d like [...]
Welcome to our LIVE chat with personal branding expert Dan Schawbel, who has lots of suggestions on how journalists can best build their personal brands. As Schawbel says, branding takes place whether you are taking charge of it or not. Schawbel, author of the book, “Me 2.0: Build a Powerful Brand to Achieve Career Success,” [...]
Please note: Session recordings are no longer available, however PowerPoints and handouts may still be downloaded. For full access to archived session recordings, please visit the “How to be an Entrepreneur as a Journalist” self-guided training page. Check out the “Sales Strategies for Freelance Business Journalists” self-guided training page for more in-depth freelancer tips. The [...]
Freelancer Maya Smart and “Ask-the Recruiter” blogger Joe Grimm first taught this five-hour course during a weeklong live Webinar. We’ve gathered recordings and all of their tools and resources to offer you everything you need for a self-guided session on “How to be an entrepreneur as a journalist.” This interactive course covers the nuts and [...]
As a master of the art of networking, former newsroom recruiter Joe Grimm shared his secrets on how to connect with the sources who will improve your coverage, as well as those who can help you take the next step up professionally. In his 18 years as the recruiter for the Detroit Free Press, Grimm [...]
