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The Business of Me (2013): Self-guided training
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The Business of Me (2013): Self-guided training

By on Jun 03, 2013

The free webinar, “The Business of Me,” will take place June 4-6, 2013. Whether you’re working in a mainstream news organization or striking out on your own with a blog, news site or freelance business, this self-guided training will help you become a more entrepreneurial journalist.

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Branding for Journalists: Self-guided training
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Branding for Journalists: Self-guided training

The free webinar, “Branding for Journalists: You Being You… Online,” will be held March 5, 2013. You’ve heard about journalists and personal branding for a few years now. The reality is that you are branding yourself, whether intentionally or not. You are creating your brand. So let’s talk about ways you can grab the wheel and take control of it.

The Business of Me: Self-guided training
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The Business of Me: Self-guided training

The pre-UNITY Convention workshop, “The Business of Me,” was originally held Aug. 1, 2012.

Mark S. Luckie, Twitter’s creative content manager for journalism and the media, offers tips for professional branding and marketing, pitching ideas, as well as financial and time management. Learn five key action items to advance your career as an entrepreneur.

Social media ethics for journalists: Part 1, the dilemma
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Social media ethics for journalists: Part 1, the dilemma

The rise of social media raises a host of questions for business journalists, both in our personal actions and how we do our jobs. Should you “like” the Facebook page of a company you cover so you’re alerted to announcements and can connect with customers as possible sources? Or is that somehow an endorsement that [...]

How to Launch You.com – Build Your Personal Website: Self-guided training
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How to Launch You.com – Build Your Personal Website: Self-guided training

This free self-guided workshop, led by Jeremy Caplan, offers practical tips for showcasing your work, marketing yourself and promoting your brand.

Live chat with Yahoo’s Hilary Schneider: Job prospects
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Live chat with Yahoo’s Hilary Schneider: Job prospects

Live chat with Yahoo’s Hilary Schneider We will hold a live chat with Hilary Schneider, executive vice president, Americas Region, Yahoo! On Tuesday, Nov. 23, from 9:15-10:15 a.m. MST (11:15 a.m.-12:15 p.m. EST), we’re talking with Schneider about job prospects for business journalists and the need for better business journalists. And whatever else you’d like [...]

Live chat with personal branding expert Dan Schawbel today
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Live chat with personal branding expert Dan Schawbel today

Welcome to our LIVE chat with personal branding expert Dan Schawbel, who has lots of suggestions on how journalists can best build their personal brands. As Schawbel says, branding takes place whether you are taking charge of it or not. Schawbel, author of the book, “Me 2.0: Build a Powerful Brand to Achieve Career Success,” [...]

How to be an Entrepreneur as a Business Journalist: Self-guided training
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How to be an Entrepreneur as a Business Journalist: Self-guided training

Please note: Session recordings are no longer available, however PowerPoints and handouts may still be downloaded. For full access to archived session recordings, please visit the “How to be an Entrepreneur as a Journalist” self-guided training page. Check out the “Sales Strategies for Freelance Business Journalists” self-guided training page for more in-depth freelancer tips. The [...]

How to be an entrepreneur: Self-guided training
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How to be an entrepreneur: Self-guided training

Freelancer Maya Smart and “Ask-the Recruiter” blogger Joe Grimm first taught this five-hour course during a weeklong live Webinar. We’ve gathered recordings and all of their tools and resources to offer you everything you need for a self-guided session on “How to be an entrepreneur as a journalist.” This interactive course covers the nuts and [...]

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