Look for the lighter side

AP writer Chip Cutter’s article on people doing their own auto repairs offers a lighter note in the midst of earnings season and economic reports.
The article talks about people attempting to repair cars themselves only to wind up spending even more money. It fits in with many of the “how people are faring in the economy” pieces out there, but the writing style, examples and quotes move the piece along quickly. With nine sources and about 800 words, the article serves as a 30-minute sitcom in the middle of a lineup of dramas.

One note: The story could have been strengthened with sales information from a publicly traded auto-parts retailer such as AutoZone Inc.

Today’s Tip: Keep your ears open when you’re in the Y locker room or the local coffee shop. An anecdote from one person may turn into a brite or trend piece with further reporting.