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Workshop Registration
The Reynolds Center has announced its 2009-10 free workshop schedule.
Select a workshop and register from the drop-down menu below.
Online Seminars
The Reynolds Center registration for Fall 2009 free online seminars.
Hooked on Kindle
By Chris Roush
Tracking the Business Behind the Tomato
By Jonathan Higuera
Five Questions with Bill Choyke
By Jonathan Higuera
Finding the Economy's Silver Lining
By Dick Weiss
Double Whammy: Oil and Housing
By Jennifer Hopfinger
Higher visibility for business section in newsroom
By Reynolds Center Staff
April 8, 2004 03:57 PM
Two very effective ways come to mind. Pitch strong stories to A1. Consumer enterprise or news stories that explain the ebb and flow of economic events (gas prices, home prices, interest rates, corporate scandals, tax and budget issues or policy debates such as medicare, workers comp, social security, etc). Make sure you have strong graphics to go with it. The other way is to win a SABEW contest. Show them you got street cred. --Ken Howe, Business Editor, San Francisco Chronicle
Sometimes smaller papers, such as our paper the JournalNews of Hamilton, Ohio, rely on wire stories to fill daily pages but that is a mistake. Even though readers need to be kept abreast of Enron and Microsoft, they crave local business reporting. We have done the following:
a) Created a Sunday business section that is completely local, with two anchored features or news stories on local businesses and workers, and a brief rail on promotions, new business locations, etc. We promote this heavily from A1.
b) We share content with our sister papers in Cox Ohio to increase local story count on our business pages. Business stories from the Middletown Journal (30 miles away), the Dayton Daily News (40 miles away) and our weekly papers touch on employers who serve our readership.
c) Start business stories on A1 , with a large refer box that points readers inside to the business page, which contains sidebars with deeper perspective.
d) Our Business reporter is not isolated , but a part of the newsroom. Her stories are budgeted with everyone else's. And her reporting is always a part of any series or package we do, whether it's on sports, back-to-school or the lack of flu vaccines. There is always a business angle to every story and it is always integrated in our daily coverage. --Kira Lisa Warren, Editor, Hamilton Journal News
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Copyright © 2008 Donald W. Reynolds National Center for Business Journalism
The Reynolds Center has announced its 2009-10 free workshop schedule.
Select a workshop and register from the drop-down menu below.
The Reynolds Center registration for Fall 2009 free online seminars.
By Chris Roush
Tracking the Business Behind the Tomato
By Jonathan Higuera
Five Questions with Bill Choyke
By Jonathan Higuera
Finding the Economy's Silver Lining
By Dick Weiss
Double Whammy: Oil and Housing
By Jennifer Hopfinger
Higher visibility for business section in newsroom
By Reynolds Center StaffApril 8, 2004 03:57 PM
Two very effective ways come to mind. Pitch strong stories to A1. Consumer enterprise or news stories that explain the ebb and flow of economic events (gas prices, home prices, interest rates, corporate scandals, tax and budget issues or policy debates such as medicare, workers comp, social security, etc). Make sure you have strong graphics to go with it. The other way is to win a SABEW contest. Show them you got street cred. --Ken Howe, Business Editor, San Francisco Chronicle
Sometimes smaller papers, such as our paper the JournalNews of Hamilton, Ohio, rely on wire stories to fill daily pages but that is a mistake. Even though readers need to be kept abreast of Enron and Microsoft, they crave local business reporting. We have done the following:
a) Created a Sunday business section that is completely local, with two anchored features or news stories on local businesses and workers, and a brief rail on promotions, new business locations, etc. We promote this heavily from A1.
b) We share content with our sister papers in Cox Ohio to increase local story count on our business pages. Business stories from the Middletown Journal (30 miles away), the Dayton Daily News (40 miles away) and our weekly papers touch on employers who serve our readership.
c) Start business stories on A1 , with a large refer box that points readers inside to the business page, which contains sidebars with deeper perspective.
d) Our Business reporter is not isolated , but a part of the newsroom. Her stories are budgeted with everyone else's. And her reporting is always a part of any series or package we do, whether it's on sports, back-to-school or the lack of flu vaccines. There is always a business angle to every story and it is always integrated in our daily coverage. --Kira Lisa Warren, Editor, Hamilton Journal News
Copyright © 2008 Donald W. Reynolds National Center for Business Journalism