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Jan 22, 2008

Changes at The Atlantic's Web site increases readership


The Atlantic hopes its Web site readership will continue to increase as it allows non-subscribers to read articles from the magazine and access the archives.
The New York Times story says a year ago the magazine's Web site traffic was low, but after adding bloggers and video, the number of readers on the site quadrupled.
Now The Atlantic hopes the changes will finally result in a profit, something the magazine hasn't had in many years.
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