Jim Zebora: from business editor to managing editor

Before he got into newspapers Jim Zebora ran a record store.
The experience of managing a dozen employees and overseeing operations sparked Zebora's interest in business reporting.
For the last nine years he has led business coverage at Connecticut's sister papers, The Advocate and Greenwich Time. Both papers share business content.
Now his success on the business desk has landed him the managing editor job at Greenwich Time.
"I think having a business journalism background is a big plus as I transition to covering a single but very influential town," Zebora said. "I have always been a committed local journalist, and as business editor I refocused the section on what our local players were doing. Now, I’m covering the schools where their kids study, the churches they go to, the restaurants they eat in and the local taxes they pay."
Zebora said Greenwich is a place where a lot of business gets done.
For example, he said the Greenwich-based private equity firm General Atlantic LLC was the biggest investor in Archipelago Holdings when it merged with and took the NYSE Group public in 2006. And Greenwich was also the epicenter of the Long-Term Capital Management and Amaranth hedge fund meltdowns.
In addition, Zebora points out that Lower Fairfield County Connecticut — the combined circulation area of Greenwich Time and The Advocate — is the No. 3 home in the world to hedge funds after New York and London.
"The shared business section will continue to serve Greenwich Time well in reporting on what our people are up to in this troubling economy," Zebora said. "Our own business stories will localize that to the street level, and follow the fate of Greenwich as events unfold."

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