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Jan 16, 2008

Mixed bag for biz magazines' 2007 revenues

The year-end Publisher's Information Bureau figures have been released and while celebrity rags showed an upward trend in total ad pages and advertising revenues for 2007-- courtesy of Britney of course--business magazines came in across the board.
Comparing 2007 year-end numbers to 2006 numbers, Business 2.0, BusinessWeek, Fortune and Fortune Small Business all showed a drop in advertising revenues while Fast Company and Inc. magazine both showed an upward trend. Forbes was mixed, with a drop in total ad pages but a 7.9 percent increase in ad revenues.

See the complete report here.

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