Book publishers hot on the economy

A recent Los Angles Times story says that as the economy continues to deteriorate, more people will seek out books to solve their problems on topics like real estate or the 401 (k).
As this happens, book publishers now see a chance to cash in.
The report says publishers are "working feverishly to find the next "big book" that reflects a more sobering view of the economy and offers solutions to help Americans survive the current fiscal woes."
From the story:

In a 48-hour period last week, Penguin Portfolio outhustled rival publishers to make a preemptive buy of "The New New Deal" by financial guru Eric Janszen; Doubleday and HarperCollins beat the drums about their forthcoming books on the Bear Stearns Cos. collapse; and Business Plus, an imprint of Grand Central, jumped at the chance to acquire Leeb's title, which makes no bones about the health of the nation's economy...
All of these new business books will sound an alarm. But most won't be appearing until 2009, so publishers are rushing to reissue older titles that predicted worsening conditions and seem relevant now.

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