Portfolio on track with competitors
By selling about 30,000 copies an issue, Portfolio's newsstand sales are within the range of their competitors, according to reports from Women's Wear Daily. The report says the magazine has been around for eight issues and so far its close to biweekly Fortune, which sold an average of 32,000 copies per issue last year.
The current number is said to be below the expectations of executives at Condé Nast, who hope to increase sales by about 10,000 a month and boost sell-through into the mid-20s.
For the full report click here.
The current number is said to be below the expectations of executives at Condé Nast, who hope to increase sales by about 10,000 a month and boost sell-through into the mid-20s.
For the full report click here.

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