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Jun 20, 2008

CBS plans to franchise 60 Minutes

CBS is looking to franchise its legendary 60 Minutes program with 60 Minutes Global, a new initiative designed to create versions of the show in new countries, and expanding the program’s presence online, according to reports from broadcastingcable.com.
Patti Hassler, currently executive editor of 60 Minutes, will take the helm of the initiative.
“I just really feel strongly that we can do more, and we need to have someone focus on that [expansion],” says Jeff Fager, executive producer of 60 Minutes. “Because of that success we realized that we translate well into so many more places. Every news organization is looking for new platforms and areas to get their content out there.”

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