Nielsen: Global Ad Spending Grows 4% From 2007

In the latest figures released yesterday by The Nielsen Company's Global AdView Pulse report, global advertising spending increased by 4 percent, largely due to increases in Africa and the Asia Pacific region.
North American advertising grew by 1.2 percent despite a sluggish national economy. Much of that grow came from the 6.9 percent increase in television advertising. Newspaper advertising spending grew - barely - by 0.4 percent while magazine advertising spending dropped by 0.9 percent.
For the full report, click here.