BusinessWeek Develops Online Topic Pages

As advertising revenues continue to drop across the industry, BusinessWeek is developing a new online model.
According to an article in The New York Times, "The site, called Business Exchange, is one approach to the fast-evolving digital world, where some news sites that experiment have rapidly expanded their audiences while those that do little more than post articles online have been left in the dust. After two years of quiet development, it will go public in late September, accessible through BusinessWeek’s own Web site."
The Exchange will be comprised of specific topic pages that are targeted toward a variety of reader interest groups. Topics might be as broad as the housing market or as narrow as Blackberry vs iPhone or Boeing 787.
Read the complete article here.