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Aug 11, 2008

The Sun to launch its redesigned paper

Editor & Publisher reports that The Sun of Baltimore will unveil its newly designed paper on Aug. 24.
The paper will have three broadsheet sections, which include news, sports, and features. It is geared toward readers with "busy lives" and offers "high impact promotion opportunities."
From the story:
Lee Abrams, Tribune's chief innovation officer, said in a statement that he was "blown away" by the prototype. "It was intelligent, thought out and dramatic ... a tour de force package that's going to help re-write the Tribune Co. -- and newspapers."
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