CNBC partners with LinkedIn

Reuters is reporting that CNBC and professional networking site LinkedIn will now share content.

Community-generated content such as survey and poll results from LinkedIn will be broadcast on CNBC, while the latter will provide LinkedIn with its programming, articles and blogs, and financial data and video content.

The CNBC "alliance" is LinkedIn's latest effort to gain market share in the social networking arena. The company entered into an advertising deal with the New York Times in July and partnered with BusinessWeek last year.

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