Business elite favor print

Folio reports that a recent media survey concluded that top American business executives spend a lot of time worrying about the economic climate and as a result they are heavy consumers of all media, especially print publications.

From the story:

The survey, sponsored by a cross-section of media companies, including Condé Nast, Newsweek and the Economist, was initiated to support the planning of ad campaigns targeting this high-end demographic. The results give a rare glimpse into the media habits of these executives, who are responsible for $1.4 trillion of business spending, earn $246 billion between them and, according to the report, take enough flights to “fill the Rose Bowl 69 times.”