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Nov 5, 2008

Election Night ratings winners

Mediaweek reports ABC was the ratings winner on Election Night. According to Nielsen Media Research, ABC led all other networks "with coverage of the Presidential race at an average 9.3 rating/13 share in the overnights from 8-11 p.m." NBC came in second and CBS took the third spot. 
Combined, the Big 3 networks totaled a 22.5 rating/32 share in the overnights in prime time. But CBS, of course, finished in the distant No. 3 spot. Four years earlier, coverage of the 2004 Presidential election totaled 26.9 rating/37 share in the overnights in prime time, with NBC first (11.1/15), followed by ABC (9.5/13) and CBS (6.3/9).
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