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Nov 6, 2008

Murdoch optimistic about paid content

Editor & Publisher's Fitz & Jen Blog reports Rupert Murdoch, News Corp.'s  chairman, told analysts online subscriptions to The Wall Street Journal bring in $100 million in revenue. "And that certainly is over $100 million in advertising on that one Web site," Murdoch added. 
This may, at least for a while, put a stop to the idea that Murdoch will decide to "[tear] down the paywall" at the paper's site. It looks like "people are happy to pay" for the WSJ's online content. In fact, Murdoch said people may even be willing to pay more for both print and online subscriptions. 
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