A new kind of "newspaper"
The New York Times reports a Chicago based start-up, The Printed Blog, will publish a weekly paper that consists entirely of blog posts. The "Internet-era penny-saver" will be available in major cities and, most importantly, it will be free.
As the newspaper industry struggles, free publications have actually performed quite well. The company believes this new product has major potential for success and eventual growth.
The Printed Blog will publish blog posts alongside other Weblike content, like user-submitted photographs and readers' comments. The paper will be printed on three or four 11-by-17 inch sheets of white paper and laid out like a blog instead of columns. Users will eventually be able to log on to its site, theprintedblog.com, to choose which blogs they want in their edition, and editors will decide which posts make the paper. A city the size of Chicago could have 50 separate editions tailored to individual neighborhoods.
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