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Sep 15, 2009

Style: Recessionista more than fashionista

Fashion finds a way to adapt .. and even thrive .. during hard times.

Nina Garcia, author of the new book "The Style Strategy", explains that frugality does not have to dampen the pleasures of shopping or of design.

World War I may have introduced sack cloth as a style and World War II led to cork-soled shoes. But Garcia does not think that sort of 'frivolity' will not emerge during the current climate.

Reuters spoke with Garcia who says the book speaks to the recessionista more than the fashionista.

As Reuters reports:
In her new The style guide, Garcia's third book to be published by Harper Collins, she looks at how savvy shoppers have adjusted to this moment by learning to not shop on a whim.


I guess we could all use a strategy.

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