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May 21, 2009

More details on Portfolio.com revival

Wednesday's announcement has people talking about the reincarnation of Portfolio.com in the hands of American City Business Journal's Bizjournals.com.
Under the new rule, the site will employ five editorial staffers with Portfolio.com managing editor, Josh Moss as the lead.
But full control, including editorial power, will be with ACBJ to give Portfolio a "stronger focus on industry news", said Tim Bradbury, president of ACBJ.
Portfolio.com will also have unique access to local markets and ACBJ newsrooms across the country.
Group president of Condé Nast, David Carey, noted that the chain of American City Business Journal weeklies would benefit from Portfolio.com's "long tail" of traffic.

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May 20, 2009

Portfolio.com relaunches

Condé Nast's Portfolio.com will have a new place to call home this July when it moves to American City Business Journals Inc.'s Bizjournals.com.
Bizjournals will oversee the editorial and business sides of the site from New York, Condé Nast and American City Business Journals announced Wednesday.
From the story:
"In addition to newly created content, Portfolio.com will share content with other Condé Nast sites such as Wired.com, GolfDigest.com, and WWD.com, as it did before. It also will be the home of the archives of content published by Portfolio’s print and digital properties over the past 24 months."
See the full story here.

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May 18, 2009

Wired: editorial success and ad failure

An article in today's The New York Times details the challenges faced by Chris Anderson, the editor in chief of Wired magazine.
On one hand, the magazine has been a success editorially under Anderson's leadership. Wired won three National Magazine Awards last month.
But the story details how the magazine has lost 50 percent of its ad pages this year, a number that ranks it "among the worst off of the more than 150 monthly magazines measured by Media Industry Newsletter. Only Portfolio, which Condé Nast shut down last month, and Power and Motoryacht fared worse."
To read the full story click here.

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Apr 27, 2009

Breaking: Portfolio shuts down

Folio is reporting that Condé Nast has shut down Portfolio magazine with staffers getting the news this morning. From the article:
"The magazine had watched ad pages plummet 60.9 percent during the first quarter, according to Publishers Information Bureau figures."
Read the full article here.

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Dec 17, 2007

Beyond the big guns

The New York Post highlights business-themed magazines that are sometimes overshadowed by big players like Fortune, BusinessWeek and Condé Nast Portfolio.
Here's a sampling from their report:
  • Black Enterprise: The magazine, which focuses on the rich and soon-to-be-rich, has almost 1 million readers and is one of publishing's great success stories, according to the report. It recently got a makeover and includes stories on politics, business and news. For example, the magazine covered the $11.6 million award to Anucha Browne Sanders, who won a sexual harassment settlement from Knicks Coach Isiah Thomas.
  • Dealmaker:The New York Post says Dealmaker is a magazine for investment bankers who want to read about great they are and how much society loves them. The magazine recently featured Tom Perkins, 75, who still buys $500,000 cars and yachts.
To read the full report click here.

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