Cracking Private Companies: Self-guided training

by January 31, 2012

The free workshop, “Cracking Private Companies,” was originally held at The Arizona Republic in Phoenix on Jan. 5, 2012. It was hosted by both The Arizona Republic and the Arizona Newspapers Association.


  • How are private companies structured and how are they different from public companies
  • Where to find public information on private companies
  • How to produce a better private-company profile


Jodi Schneider joined the Washington bureau of Bloomberg News as the team leader and editor for tax policy in fall 2010. Previously, she was a senior editor for American Banker, deputy editor for economics and finance at Congressional Quarterly, an assistant managing editor at U.S. News & World Report, and local business editor at The Washington Post.

She received her bachelor’s degree in journalism from the University of Wisconsin-Madison and a master’s degree from the Medill School of Journalism at Northwestern University.


Take a look through the workshop session recording and resources below. At your own pace, you can walk through the self-guided lesson on strategies and tools for covering private companies.

Session Recording

PowerPoint Presentation

Available for viewing and downloading on


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