Donald W. Reynolds National Center For Business Journalism

Two Minute Tips

September 2014

How has social media changed cause marketing?

What do Scotch tape, chewing gum, golf balls and Kentucky Fried Chicken have in common?  Well, at least around October, they are among the myriad products whose packaging blooms pink.

Pinterest tips for financial bloggers

Personal finance writers should look to Pinterest as a powerful way to get more traffic, according to one blogger who has had phenomenal success with the platform. Pinterest, said Ruth

Why financial bloggers should start podcasting

Financial bloggers should consider podcasting as a way to stand out, panelists at a national blogging conference advised last week. The encouragement came during a panel of podcasters at FinCon

Freelance writing: Successfully pitch editors

For freelance writers, pitching stories can be intimidating. What should you say? How many clips should you include? How do you ask for more money? A panel of assignment editors

How Ebola may be impacting local companies

Troubling news this week from the World Health Organization and the Centers for Disease Control and Prevention (CDC) about the burgeoning Ebola epidemic:  the CDC issued a worst-case scenario forecast

Fed to keep interest rates low as savers suffer

Well, Wall Street certainly appreciated news from the Federal Reserve on Wednesday that the central bank would refrain from changing its near zero-interest rate policy for a ‘considerable time.’   As

Tipping campaign spotlights hospitality industry

From the “seemed like a good idea at the time” department:  Marriott International’s launch this week of a campaign to encourage the tipping of hotel housekeepers landed like a lead

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