Must Read Money Stories for Thursday, Feb. 26

by February 26, 2015


101.8 inches. That’s how much snow has fallen in Boston this winter, which is only six inches shy of the city’s record. Most of that snowfall has accumulated in February, and Boston has already broken its 30-day record by more than three feet, disrupting just about everything from commuting to simple grocery shopping. The Washington Post writes that a University of Oklahoma meteorologist created a statistical model to predict the likelihood of Beantown’s massive storms; according to his findings, this type of weather is expected to happen once every 26,315 years.

Can the Tigers break through? The Detroit Tigers have been regular postseason contenders for the past decade, but Detroit has failed to capture a championship despite two World Series appearances. The Tigers still have a formidable lineup for the 2015 season, but their roster is aging rapidly and many view their payroll as unsustainable. The New York Times has more on Detroit’s mission to bring home a World Series title.

Q&A with Jill. San Francisco Chronicle editor in chief Audrey Cooper interviewed former New York Times executive editor Jill Abramson on Monday, and Abramson had a lot to say. The two journalists talked about Jill’s Times career, gender politics and the logistics of paying writers in her new startup. Along with Steven Brill, Abramson plans to launch a new journalism venture that will pay journalists $100,000 to write long investigative stories, and she has no qualms about forking over that much money.

Brand-band marketing. Sour Patch Kids (the candy) puts up indie rock bands and musicians in New York City free of charge. The goal: “develop authentic-seeming connections to pop culture and … spur independent-music fans to buy more sour-dust-coated gummies.” You’ll have to read the whole story from Vulture to understand this odd marketing ploy.


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