Donald W. Reynolds National Center For Business Journalism

Two Minute Tips

March 2019

Online sources can be misleading

Online sources have become important in business journalism. Not sources in the sense of finding data somewhere or pouring through regulatory filings or a company’s website. Instead, there’s an increase

lightbulb with idea bubbles

The freelancer’s guide to repurposing ideas

For many freelance writers with bylines across multiple publications, the key to success is not in thinking up a million disparate ideas but in finding ways to put a new

The business of subscription boxes

Blue Apron, Ipsy, Dollar Shave Club, Book of the Month, Stitch Fix, BarkBox: What do they all have in common? They’re part of the rising trend of subscription boxes, delivered

Covering the impact of ridesharing

By now, most of your readers have heard of ridesharing startups like Uber and Lyft. They may also be familiar with the regulatory battles transportation startups have waged with cities

boxes of popcorn at a movie theater

Covering the business of movie theaters

Netflix is investing heavily in video content, and it reported over the holidays that “Bird Box” was its biggest streaming success to date. Amazon and other streaming services are hot

Many Americans make savings one of their New Year's resolutions. This data should jump-start a business story. ("Attack of the Piggy banks" image by "Low Jianwei" via flickr, CC B Y 2.0)

Finally, new ways to save for an emergency

Seven in 10 Americans don’t have the money to pay for a $400 emergency, as reported in this January 2019 blog. An appreciable number (29%) tap retirement plans and pay

Covering the world of social media influencers

Influencer marketing—that is, where brands pay someone with lots of social media followers to promote the brand–is gaining popularity, especially with B2C companies that cater to Generation Z or Y.

Get Two Minute Tips For Business Journalism Delivered To Your Email Every Tuesday

Two Minute Tips

Every Tuesday we send out a quick-read email with tips for business journalism. Sign up now and get one Tuesday.