Posts From Susan Johnston Taylor

Finding Business Stories in Libraries

As communities evolve, so do the libraries that serve those communities. Here’s a look at library-related business angles

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Sourcing More Diverse Experts

Several recent projects aim to raise awareness about journalists quoting predominantly men. For instance, the Gender

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Localizing the Worldwide Helium Shortage

Helium is the second-most common element in the universe. Not to burst anyone’s bubble, but experts

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Collaboration Nation: Takeaways from #ASJA2019

Editors, freelance journalists and content marketing writers flocked to downtown New York City earlier this month

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Planning Your Summer Hiring Coverage

With Memorial Day approaching, it’s not too soon to start planning your coverage of summer hiring

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Kon Mari: A Fresh Angle on Spring Cleaning Stories

Earlier this year, as Japanese organizing expert Marie Kondo moved her popular KonMari method from best-selling

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The Freelancer’s Guide to Repurposing Ideas

For many freelance writers with bylines across multiple publications, the key to success is not in

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Covering the Impact of Ridesharing

By now, most of your readers have heard of ridesharing startups like Uber and Lyft. They

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Covering the Business of Movie Theaters

Netflix is investing heavily in video content, and it reported over the holidays that “Bird Box”

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Covering the World of Social Media Influencers

Influencer marketing—that is, where brands pay someone with lots of social media followers to promote the

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