Political advertising: New angles to explore
Even in 2023, the media was reporting that political ad spending for the 2024 elections was expected to shatter records. AdImpact estimates the 2023-2024 election
Even in 2023, the media was reporting that political ad spending for the 2024 elections was expected to shatter records. AdImpact estimates the 2023-2024 election
This summer, Gallup Research published survey results with the headline “42% of employee turnover is preventable but often ignored,” noting that “employee turnover risk is
The inverted pyramid might be the classic model for structuring a news story, but it doesn’t work very well for business and financial news –
Here is a refresher on exclamation points, question marks, and semi-colons. Exclamation points Most style guidelines within the news industry recommend avoiding the exclamation point
According to the International Labor Organization (ILO), pay transparency legislation can help address the gender pay gap and reduce broader gender inequalities in the labor
We are in the final week of the 2024 Paris Olympic Games and business stories are plentiful. From the historical cost of the Games for
Digital banking is now part of our everyday lives, but it took the industry decades to get to the point that it is today. This
A banking desert is defined as “an area without traditional financial institutions and services,” meaning there is no physical bank branch within a specified radius
Artificial Intelligence (AI) is making headlines every day for one thing or another, and business journalists shouldn’t be afraid to seek out AI stories even
Don Vultaggio, the brand chairman and founder of AriZona Beverages – the maker of the popular 99-cent iced tea – recently made headlines for his
When ebooks first rose to popularity after the 2007 release of the Amazon Kindle, many wondered if they’d kill the print publishing industry. Fast forward to
Even if you are not a personal finance reporter, odds are personal finance stories are peppered throughout your beat. If you cover real estate, retail,
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