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Chapter 12: Retail Quiz
Test your knowledge of the retail chapter material!
1 / 10
When are most same-store, or comparable-store, sales reports released?
The answer can be found on page 133.
Correct! Although this is not true of all companies, this is a good timeline for when you can expect new reports from many major retailers.
2 / 10
Where can you find the release date schedule of the commerce department's monthly sales reports?
The answer can be found on page 132.
Correct! The data in these reports include a much broader range of retailers than same-store sales. It also measures sales at all stores (net sales), not just those open at least a year (same-store sales).
3 / 10
When is Super Saturday?
The answer can be found on page 135.
Correct! This is a contender for the biggest shopping day of the year along with Black Friday.
4 / 10
Which one of these is not one of the common retail themes you will likely cover on this beat listed in the chapter?
This answer can be found on pages 127-129
Correct! Chances are any story you cover on the retail beat will fit into one of these five themes: Trends, holidays, store openings, store closings, and new technology.
5 / 10
What does the Retail Industry Leaders Association focus on?
The answer can be found on page 130.
You got it! This group was a significant player in the national health-care debate in 2012-14 and has also weighed in on online sales tax collection.
6 / 10
You shouldn't start thinking about your holiday coverage before October each year.
This answer can be found on page 126.
Correct! It's never too early to start thinking about your holiday coverage!
7 / 10
When you cover retail what are you covering?
Correct! When you cover the retail beat, you cover a lot more than going to the mall.
8 / 10
What does SKU stand for?
Correct! This refers to the code used to identify each type of product in a store. For example, all of the Honey Nut Cheerios will have one SKU, while the Multigrain Cheerios will have a different SKU. The number of SKUs in a store can give you an idea of the diversity of products it carries.
9 / 10
What's another term for dead stock?
The answer can be found on page 134.
Correct! These are products that have been in stock for a long time, often due to seasonality or trends. No retailer wants to have dead stock or inventory.
10 / 10
Same-store sales measure the amount of sales that month for stores that have been open for any length of time.
Correct! Same-store or comparable-store sales measure the amount of sales that month only at stores that have been open for at least a year.
Your score is
The average score is 45%
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