Posts From Erik Sherman

Own Your Style but Don’t Get Owned by It

There’s a level of writing development and individuality that many if not most reporters try to

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Don’t Push Sources Beyond What They Actually Know

You’re no better than your sources, and the more varied and deep the information they can

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Stop Falling for Off-the-Record Interviews

Hearing from people who ask for interviews off the record has become a regular part of

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Don’t Use Sources Who Are Phonies

If your experience reporting is anything like mine, you’ll constantly hear from people who want to

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Watch Sources for Lying

Finding good sources can be a challenge and chances are you spend a good amount of

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Social Media Platforms Can Be Great Search Engines

Social media has become such a fabric of life that it is also now an intrinsic

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Embrace Creativity in All Its Forms in Your Work

All writers—business journalists, too—prize creativity. Story structure, phrasing, ledes and kickers. No matter how dry the

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Big Problems with Big Data and AI

Big data and artificial intelligence are tremendously popular in business. Everybody is using “machine learning” or

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Always Take Projections With a Shaker of Salt

Covering business means you’re always hearing estimates, projections, and predictions from companies, industry analysts, think tanks,

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Pin Down Interview Subjects

In business journalism, you can safely bet that most—almost all, even—interview subjects have an agenda. Company

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