Donald W. Reynolds National Center For Business Journalism

Two Minute Tips

Henry Greenstein

Henry is a sports reporter for The Bakersfield Californian. He earned his master’s degree in sports journalism from the Walter Cronkite School of Journalism at Arizona State University.

My Latest Articles

Are moviegoers ready to come back?

After lengthy closures due to the COVID-19 pandemic, movie theaters are reopening in the nation’s biggest cities. On March 5 in New York City and March 15 in Los Angeles,

Don’t mail it in

The greeting card industry faced significant turmoil throughout 2020. National paper goods retailer Papyrus collapsed in January amid debt woes and was forced to close its 254 stores. In early

Write non-fungible articles about non-fungible tokens

The recent hubbub about non-fungible tokens (NFTs) has prompted extremely costly speculation, widespread public confusion and — most importantly for business journalists — a wave of barely distinguishable explainers from pretty

Localizing a St. Patrick’s Day in transition

The National Retail Federation (NRF) conducts an annual survey in advance of St. Patrick’s Day asking Americans how they plan to celebrate the holiday, and compiles the data into a

Covering what’s left of spring training

The Arizona economy yielded a gross domestic product of $350 billion in 2018, 3% of which — $10.5 billion — came from the state’s tourism industry. In turn, 3.5% of

Supercharge your reporting on electric cars

On Jan. 8, automotive industry giant General Motors Co. announced a surprising rebrand. It includes a new logo — startup-like, with its rounded corners, blue gradient and lowercase initials — and

Streaming services board up the box office

The entertainment industry periodically grumbles about a lack of transparency from streaming services like Netflix and Hulu. Specifically, industry analysts have criticized these platforms’ inability, or refusal, to disclose clear viewership

Be wary of experiential retail

The e-commerce website for New England furniture store chain Jordan’s Furniture looks like any other, with attractive, if staid, photographs of red leather couches and delicately arranged mahogany chairs.  But

Millennials consume TV unlike any other generation, with plenty of implications for business. ("Old TV Set" image by Tomislav Medak via Flickr, CC BY 2.0)

Meet the new TV, same as the old TV

For years, media coverage of live television streaming services like YouTube TV and Hulu + Live TV depicted them as “the future of TV.” These so-called vMVPD (virtual multichannel video

The clock is ticking: Deadline for entries to the 2017 Barlett & Steele Awards is this Monday, July 31. (Image from Photoshot via Pixabay, CCO Public Domain)

The stakeholders of daylight saving time

On Nov. 1, households across the country will participate in two national rituals: taking down Halloween decorations, and, more urgently, setting their clocks back by an hour.  The biannual switch

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