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Two Minute Tips

Zach Bergson

My Latest Articles

Aggressive Snapchat ad strategy explained

Snapchat — the ephemeral photo-sharing app — has been grabbing headlines left and right in 2015. In late January the four-year-old company launched Snapchat Discover,

Iconic buildings for sale

Two of the Midwest’s most iconic buildings — Willis Tower in Chicago and the Fisher Building in Detroit — were recently put up for sale,

The rebranding of Mike Tyson

Last Friday marked the 30-year anniversary of boxer Mike Tyson’s first professional fight against Hector Mercedes, and his controversial legacy was analyzed in long form

Soccer’s new labor deal

Baseball players and owners regularly tangle. So do hockey players and owners. And, last week, it looked like Major League Soccer might lock out its

How will golf fare without Tiger Woods?

Tiger Woods’ chances of breaking Jack Nicklaus’ 18 major record are looking more and more unlikely. Given his recent performances, Woods might not go down


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