Donald W. Reynolds National Center For Business Journalism

Two Minute Tips

Entertainment

Are moviegoers ready to come back?

After lengthy closures due to the COVID-19 pandemic, movie theaters are reopening in the nation’s biggest cities. On March 5 in New York City and March 15 in Los Angeles,

Drive-in movies: Back for the future?

For obvious reasons related to the pandemic, drive-in movie theaters started popping up all over the country. The concept of the drive-in fit well within the pandemic as people didn’t

Streaming services board up the box office

The entertainment industry periodically grumbles about a lack of transparency from streaming services like Netflix and Hulu. Specifically, industry analysts have criticized these platforms’ inability, or refusal, to disclose clear viewership

Millennials consume TV unlike any other generation, with plenty of implications for business. ("Old TV Set" image by Tomislav Medak via Flickr, CC BY 2.0)

Meet the new TV, same as the old TV

For years, media coverage of live television streaming services like YouTube TV and Hulu + Live TV depicted them as “the future of TV.” These so-called vMVPD (virtual multichannel video

Drive-in movies make a comeback

With traditional movie theaters closed in many parts of the country due to the pandemic, drive-in movies are all the rage this summer, as people seek socially distant entertainment. Existing

Find fresh business angles in restaurants

With many readers out enjoying the warm summer weather, the restaurant industry offers ample opportunities for local business stories. Here are some angles to consider. Employee Training Some restaurants are

Covering Pride Month and the LGBTQIA community

June is Pride Month, a celebration of the queer community. Former President Barack Obama proclaimed June to be Pride Month in 2014, a year after the administration struck down key

boxes of popcorn at a movie theater

Covering the business of movie theaters

Netflix is investing heavily in video content, and it reported over the holidays that “Bird Box” was its biggest streaming success to date. Amazon and other streaming services are hot

Covering the world of social media influencers

Influencer marketing—that is, where brands pay someone with lots of social media followers to promote the brand–is gaining popularity, especially with B2C companies that cater to Generation Z or Y.

cupcakes with candles

Covering the business of kids’ birthday parties

While children’s birthday parties used to be modest affairs with grocery store cakes and homemade party favors, some parents now splurge on elaborate birthday celebrations, even for one-year-olds. Maybe it’s

Get Two Minute Tips For Business Journalism Delivered To Your Email Every Tuesday

Two Minute Tips

Every Tuesday we send out a quick-read email with tips for business journalism. Sign up now and get one Tuesday.