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Julie Walker: Freelance TV and radio reporter

JulieWalkerPodcast:

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Age: My agent suggests I not say.
Home: New York City.
What I do: Freelance as journalist in radio, TV and print.
Previous life: Left a full-time job at NY1 News 3 years ago to freelance.

My brand: Julie Walker
Hours worked per week: Varies … could be as little as 20 or as much as 60.
Annual sales: Depends on how much I work.

What I you wish I had known when I started: That going to a smaller market to start out would not have been as bad as I thought.
Best business advice ever received: “Just do it” (or something to that effect) from Paul Mason, former ABC News head.
Best marketing tool: Working across all media platforms/being able to cover anything.

Biggest business mistake: Not having a mentor
My happiness on a scale of 1-10 with 10 being supremely so: 8
Best part of being an entrepreneur: Setting my own hours/doing what I want.
Worst part: Devoting as much time to finding that next job as doing the job.

Biggest professional regret: Not leaving a bad job before it got even worse.
Advice to would-be entrepreneurs: Work twice as hard as the next person. Do your homework. Ask questions. Follow up.

About the Author

The Reynolds Center, created through generous grants from the Donald W. Reynolds Foundation of Las Vegas and operated by ASU’s Walter Cronkite School of Journalism and Mass Communication, is dedicated to improving the quality of business and economics coverage through training programs for business reporters and editors.

Comments (1)

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  1. Chuck (Celal) BEK says:

    Hi Julie,

    I just wanted to say Hi !. I hope everything is OK for you.
    celalbek@hotmail.com

    Keep in touch.

    Chuck

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