Two Minute Tips

Julie Walker: Freelance TV and radio reporter

November 11, 2009

Share this article:

Age: My agent suggests I not say.
Home: New York City.
What I do: Freelance as journalist in radio, TV and print.
Previous life: Left a full-time job at NY1 News 3 years ago to freelance.

My brand: Julie Walker
Hours worked per week: Varies … could be as little as 20 or as much as 60.
Annual sales: Depends on how much I work.

What I wish I had known when I started: That going to a smaller market to start out would not have been as bad as I thought.
Best business advice ever received: “Just do it” (or something to that effect) from Paul Mason, former ABC News head.
Best marketing tool: Working across all media platforms/being able to cover anything.

Biggest business mistake: Not having a mentor
My happiness on a scale of 1-10 with 10 being supremely so: 8
Best part of being an entrepreneur: Setting my own hours/doing what I want.
Worst part: Devoting as much time to finding that next job as doing the job.

Biggest professional regret: Not leaving a bad job before it got even worse.
Advice to would-be entrepreneurs: Work twice as hard as the next person. Do your homework. Ask questions. Follow up.

More Like This...

Five takeaways from recent business investigations

For business beat reporters looking for story ideas or inspiration, here are five watchdog stories to spark creativity. The stories, all published in the first seven months of 2022, touch

Two Minute Tips

Sign up now.
Get one Tuesday.

Every Tuesday we send out a quick-read email with tips for business journalism.

Subscribers also get access to the Tip archive.

Get Two Minute Tips For Business Journalism Delivered To Your Email Every Tuesday

Two Minute Tips

Every Tuesday we send out a quick-read email with tips for business journalism. Sign up now and get one Tuesday.

Our New Look
The Reynolds Center for Business Journalism is starting 2023 with a new look that we hope better illustrates our core mission to provide accurate and authoritative resources about business journalism, in order to help both reporters and news consumers understand the importance of business news and to demystify the sometimes arcane topics it covers.
Businesses, markets, and economies move in cycles – ups and downs – which is why our new logo contains a “candlestick” chart representing increases as well as downturns, and serves as a reminder that volatility is an unavoidable attribute of modern life. But it’s also possible to prepare for volatility by being well informed, and informing the general public to help level the information playing field is the primary goal of business journalism. The Reynolds Center is committed to supporting that goal, which is why the candlestick pattern in our logo merges directly into the name of our founding sponsor, Donald W. Reynolds.
Our new logo comes with a shorter name. Business is borderless, and understanding the global links in supply chains, trade, and flows of funds and people is essential to make sense of our fast-paced, globalized world. So we’re dropping the word “National” from our name and will aim to provide content that is applicable to business news globally.
We hope you like the new look. Best wishes for 2023!