Donald W. Reynolds National Center For Business Journalism

Two Minute Tips

January 2022

Influencers at heart of new brand marketing approach

Log onto Instagram and you’ll find brightly-hued photos of influencers offering glimpses of their lives, enviable travels, and of course the products they promote to their adoring fans. These followers

Understanding the alphabet soup of inflation indexes

If there’s one business news story that affects everyone, it’s inflation. And the inflation figures announced January 12th by the U.S. Labor Department were stunning. The most commonly used gauge

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