4 steps for improving your blog posts
Staff
January 11, 2018
Contributing to a blog has become an expected part of a business reporter’s repertoire. You may be producing fill-in posts between your regular filings at
Contributing to a blog has become an expected part of a business reporter’s repertoire. You may be producing fill-in posts between your regular filings at
You’ve probably noticed that PR departments and agencies often try to make their pitches seem like authentic news. To that end, many will toss in
Maybe you’re freelance. Perhaps you’re at a publication where the idea of a splurge is finding $10 on the street and buying a box of
Reacting to breaking topics is one way to generate stories. But it does have some weaknesses: • If things slow in the industry you cover,
Midway through the Online News Association (ONA’s) annual confab in Washington D.C. in October, I realized that the brunt of the buzz centered on the
One of the scariest communications a journalist can get is the notification of a lawsuit for libel. Not too long ago, a colleague was sued for statements backed up
Many journalists use services like Help a Reporter Out (HARO) and Profnet to track down experts or real-people sources. But these large, general-interest services have their shortcomings,
A calculator and some quick research can help you make enormous numbers more understandable to your audiences. Advertising research shows that millennials prefer a personal
Millennials get a lot of attention in the media. To borrow a phrase from Homer Simpson, they’re either the cause of, or solution to, all
We all know the feeling: Deadlines are approaching and you need sources. Whether you’re looking for company employees to interview, want to talk to a
Whether you’re on staff or freelancing, generating ideas is part of your business coverage. The more productive your brainstorming, the more stories you have to
Even the most precise writers are occasionally tripped up by punctuation. That’s particularly true nowadays, when newsrooms are lean and reporters are often expected to copy-edit their own
Two Minute Tips
Every Tuesday we send out a quick-read email with tips for business journalism. Sign up now and get one Tuesday.
