Watch sources for lying
Erik Sherman
August 22, 2019
Finding good sources can be a challenge and chances are you spend a good amount of time looking for them. You want someone with knowledge
Finding good sources can be a challenge and chances are you spend a good amount of time looking for them. You want someone with knowledge
All writers—business journalists, too—prize creativity. Story structure, phrasing, ledes and kickers. No matter how dry the topic, you likely want to make the result as
So, you pitched a killer story idea and an editor wants to assign it. Time to get to cracking, right? Not so fast. Before you
In business journalism, you can safely bet that most—almost all, even—interview subjects have an agenda. Company executives want to project an image that will satisfy
Freelance writers seeking work from trade publications and some other types of clients often send editors a letter of introduction (LOI) rather than a pitch.
A long time ago, I was in a software distribution business with a large audience of software developers and engineers. Much of my time was
Interviews with subject matter experts and “real people” give media coverage color and credibility. But if you only have 10 minutes with an expert, how
Productivity gains have a widespread appeal. Get more done always sounds good. Getting a bit more critical, it’s not just getting anything done, but hopefully
Anyone can get into a rut. When you’re a working journalist, a rut can become so deep that you no longer see over the top.
Trends are a great topic for any sort of journalism and are of particular interest in business. Knowing where companies and industries are heading, what
In business journalism, statistics may not be second nature to all reporters, but they are a constant companion and it’s necessary to understand them. You
For many freelance writers with bylines across multiple publications, the key to success is not in thinking up a million disparate ideas but in finding
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