Donald W. Reynolds National Center For Business Journalism

Two Minute Tips

Career Advice

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How journalists can get (and keep) an audience

Audiences these days are fickle. I’m talking about digital audiences, not the type that sits in a theater or concert. They are choosy and particular because their time, energy, and

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Four easy steps to establishing an LLC

What is an LLC? LLC stands for Limited Liability Corporation. It’s a legal status granted to businesses that allow more flexibility than a corporation, while at the same time providing

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Narrative techniques can mess up your business reporting

Great narrative is prized in journalism. Long stories with protagonists, antagonists, narrative arcs, color, drama, conflict, intrigue … sorry, got carried away. That’s the potential problem facing business journalists and

Know the timelines in your reporting

People you interview may say something that is blatantly false or true, and you might be able to verify, one way or the other. But often there are relative truths

Resources for your next investigative reporting project

The following is an excerpt from a Beat Basics Update by Rob Wells on investigative business reporting. You can read the entire update to the ebook here. There are vast resources for investigative business reporting

Becoming a better business journalist means doing the right research, asking the right questions and having the right contacts. ("Write" image by StartupStockPhotos via Pixabay)

Keep updating your working process

In any undertaking, once you’ve done it long enough, you’ll have developed working habits. That is important, because if must consciously think through every action and decision to the smallest

Look at business success the right ways

You have a business selling used bottle caps at 5 cents a piece to collectors (because there’s a customer born every minute). Last year the volume was 10 and you

Checking sources for ‘fake stories’

“Fake news” has become a thorn in the side of reporting. Yes, there are always stories that have failings in bias, bad research, or other problems. But the idea of

Double-check all the things people are sure they know

You’d think this would be a given, but too many business stories incorporate information that, while popularly believed, is simply wrong. If you don’t check statements that business experts, academics,

Forget the source’s fancy pedigree

You know the drill. You receive a response to an outstanding query, or maybe it’s something tepid coming in over the transom. The email lauds the potential source. Went to

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