Don’t push sources beyond what they actually know
September 5, 2019
You’re no better than your sources, and the more varied and deep the information they can provide, the more effective your research and stories are. Some of your sources may
You’re no better than your sources, and the more varied and deep the information they can provide, the more effective your research and stories are. Some of your sources may
Hearing from people who ask for interviews off the record has become a regular part of business journalism. In my experience, that’s most frequently done by in-house corporate PR people
If your experience reporting is anything like mine, you’ll constantly hear from people who want to be sources and their reps. It may be in response to a query you
Finding good sources can be a challenge and chances are you spend a good amount of time looking for them. You want someone with knowledge of the topic, perhaps special
Social media has become such a fabric of life that it is also now an intrinsic part of how reporters do their work. Stories regularly include analysis of popular responses
All writers—business journalists, too—prize creativity. Story structure, phrasing, ledes and kickers. No matter how dry the topic, you likely want to make the result as engaging and even artistic as
Big data and artificial intelligence are tremendously popular in business. Everybody is using “machine learning” or “deep learning” or “analytics” or “neural networks” or any of the buzzwords that pop
Covering business means you’re always hearing estimates, projections, and predictions from companies, industry analysts, think tanks, and others. The view as to where things might go can be helpful in
In business journalism, you can safely bet that most—almost all, even—interview subjects have an agenda. Company executives want to project an image that will satisfy shareholders, customers, and the executive’s
A long time ago, I was in a software distribution business with a large audience of software developers and engineers. Much of my time was spent plenty talking to vendors.
We’re coming up—again!—on an election cycle which has become practically a full-time business. This is a period where political reporters have at it. A run-up to an election is also
Anyone can get into a rut. When you’re a working journalist, a rut can become so deep that you no longer see over the top. In the past I’ve mentioned
Get Two Minute Tips For Business Journalism Delivered To Your Email Every Tuesday
Two Minute Tips
Every Tuesday we send out a quick-read email with tips for business journalism. Sign up now and get one Tuesday.
