Donald W. Reynolds National Center For Business Journalism

Two Minute Tips

Social Media

Influencers at heart of new brand marketing approach

Log onto Instagram and you’ll find brightly-hued photos of influencers offering glimpses of their lives, enviable travels, and of course the products they promote to their adoring fans. These followers

Sports business after the pandemic

Sports business in 2021 and beyond Sports venues across the U.S. and around the world continue to reopen as the vaccine rollout continue. Many fans have viewed this momentous occasion

Covering tech: Four main elements

The following is an excerpt from a Beat Basics Update by G. Pascal Zachary and updated by Yael Grauer on covering banking. You can read the entire update to the ebook here. The technology

Reporting on Reddit, the ‘front page of the internet’

At the start of 2021, the Gamestop/Reddit saga dominated the headlines. Reddit users on r/WallStreetBets managed to drastically inflate the stock prices of several struggling companies, like GameStop, Blackberry and

How to track down (almost) anyone’s email

Whether you’re pitching a freelance story to a new-to-you editor or contacting sources to schedule interviews, you lean heavily on email. But some people make their email addresses absurdly hard to

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