Social media has become such a fabric of life that it is also now an intrinsic part of how reporters do their work. Stories regularly include analysis of popular responses
Online sources have become important in business journalism. Not sources in the sense of finding data somewhere or pouring through regulatory filings or a company’s website. Instead, there’s an increase
Influencer marketing—that is, where brands pay someone with lots of social media followers to promote the brand–is gaining popularity, especially with B2C companies that cater to Generation Z or Y.
The tech industry prides itself on being forward looking and innovative. Enlightened and progressive. As well as its new approach to business. Except, there are a couple of twists in
Generating ideas is one of the more difficult challenges for many freelance reporters. Independent journalism requires not only sending out pitches but also doing so in near-isolation, without a
Political spending has skyrocketed since the Supreme Court allowed corporations and unions to spend unlimited amounts of money in advertisements. The extent of the Court’s decision has seeped through the
We all know the feeling: Deadlines are approaching and you need sources. Whether you’re looking for company employees to interview, want to talk to a business’s customers or are hunting
You’ve been covering a controversial event which should be coming to a head today. You’ve written the previews. You’re ready for the quick turn-around. But that’s the before and after. What
You’ve been a reporter for what, 10, 15, 20 years? You’re an ace at good ol’ boots-on-the-ground reporting. But there is something nagging at you. Well, more like someone: The new millennial hire.
Today’s business reporters must be excellent writers, thorough reporters and savvy promoters. Many of us are responsible for pushing our work through social media channels to increase readership numbers. Here are some
Social media drives nearly everything we do. Which means nowadays small businesses seek to drive traffic to their websites, not just their storefronts. We spoke with Liz Jostes, co-founder of Eli Rose
In the exciting world of politics, money runs everything. Reporting on political finances can be tricky, so here are our top five tips for reporting on politics: 1. Use social media.
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