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10 Economists to Follow on Twitter

…programs helping everyday people understand their finances. She also tweets on issues pertaining to women and millennials. 8. Betsey Stevenson About the economist: Betsey Stevenson (@BetseyStevenson) is at Michigan University’s Gerald…

twitter to follow

10 labor reporters to follow on Twitter

…for the online media company. Although Lew uses Twitter almost exclusively to share her stories from Buzzfeed, we found it notable that this site, geared towards millennials, employs a full-time…

How to find stories in real estate websites

…example, a study released on Aug. 25, 2016, shows affordability is homebuyers’ biggest concern, particularly among millennials. Cbre.com CBRE Group Inc. is the world’s largest commercial real-estate-services firm, serving owners,…

Reporter beware: Many corporate surveys are created to amplify a marketing message, not to offer unbiased information. (Credit: Pixabay user andbreit)

Reporter’s tip sheet: How to assess a survey

…30 from millennials in Milwaukee, the analysis of that subgroup can’t be accurately projected to the nation as a whole. Polling timetable People aren’t isolated from the world when they…

Covering e-commerce trends: Online mattress retailers

…reporters is investigating what’s driving the business. One example: Millennials aged 18 to 35 are replacing their mattresses more often. The findings were reached by the Better Sleep Council and…

Total Halloween spending was expected to reach $8.4 billion last year, according to the National Retail Federation. ("Jack" image by Jason OX4 via Flickr, CC BY-SA 2.0)

10 Halloween business trends to jumpstart a story

…or other creative ideas. See how local makeup artists and salons are promoting themselves. Adult costume trends Last year’s data from the National Retail Federation show that Millennials are the top…

Covering the wacky world of pet services

…friends. In addition to fancy toys, organic pet food or designer outfits, there are now plenty of pet services vying for pet owners’ money. Millennials are largely driving this trend,…

Health care stories to report on the new tax cuts

…ask readers if they plan to buy healthcare this year or opt out of the individual mandate. Identify a range of readers who represent your readership: millennials, Baby Boomers, single,…

3 stories to report on inflation

…a discussion using your news organization’s social media. Not that you want to bash younger readers, but this USDA survey found that Millennials purchase more costly, prepared food than any…

3 stories to report on Health Savings Accounts

…haven’t filed their 2017 income tax can save up to $3,400 in an HSA, married Millennials, $6,750, and those over 55 can sock away another $1,000. One in three employees now…

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