Social Media

Aggressive Snapchat ad strategy explained

Snapchat — the ephemeral photo-sharing app — has been grabbing headlines left and right in 2015. In late January the four-year-old company launched Snapchat Discover,

New book: More awesome than money

Do you remember Diaspora? You might even still be a user. Maybe you donated to its wildly successful Kickstarter. Or sadly, you remember when one

Pinterest tips for financial bloggers

Personal finance writers should look to Pinterest as a powerful way to get more traffic, according to one blogger who has had phenomenal success with

Social media: What is it good for?

I was always an early adopter. My first blog began in 1998, although I think the term is out of date for what are online

How not to suck on social media

Author Maria Perez is director of news operations at ProfNet, a free service that helps journalists find sources. I recently attended BlogWorld & New Media

Social media ethics for journalists: Part 2

In my previous post, I discussed some challenges that social media poses for business journalists who want to remain above reproach professionally while also enjoying

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